Monday, November 2, 2026

KKR Buys $396M Stake in PureGym

  • KKR & Co. has bought a stake in PureGym for $396 million.
  • The deal values the gym operator at more than $2 billion.
KKR-Pure-Gym
PureGym/Design: Alex Brooks

Want more from Front Office Sports
in your search results?

Add Front Office Sports on Google

Private equity firm KKR & Co. has acquired a $396 million minority stake in PureGym, valuing the United Kingdom’s largest gym operator at more than $2 billion. 

The deal will allow PureGym — which has more than 1 million members registered — to add more sites in its current markets and expand across Europe, Saudi Arabia, and the U.S.

KKR acquiring a stake in PureGym adds to a busy year for the firm’s sports and fitness portfolio.

  • In May, the firm cashed out most of its position in UFC parent company Endeavor, selling 18.2 million shares for a profit of $437 million.
  • It is reportedly preparing an offer to purchase a stake of up to 20% — worth roughly $1.7 billion — in a new company that will hold media rights to Ligue 1.
  • In September, the firm announced it was selling its entire $852 million stake in sporting goods retailer Academy Sports.
  • Last month, it submitted a takeover bid for Telecom Italia, which holds broadcasting rights to Serie A. 

Ownership History

In 2017, PureGym was acquired by private equity group Leonard Green & Partners in a deal that valued the business at $823 million.

Leonard Green & Partners bought its majority stake from CCMP Capital, a British buyout house, which acquired PureGym in 2013 from founder Peter Roberts for an undisclosed amount. 

Download the FOS App

The business of sports, in your pocket.

QR code to download the app

Scan the QR code to get the app now.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Casey Wasserman, Chairperson and President of LA28, during the media conference celebrating the 1000-day countdown to LA28 at Devon Park in Oklahoma City, Monday, Oct. 20, 2025.

Wasserman Buyers Narrow as PE Conflicts Sideline Major Firms

Private-equity firm TA Associates has removed itself from the running.
[US, Mexico & Canada customers only] Feb 6, 2026; Riyadh, SAUDI ARABIA; Jon Rahm in action during the third round of play at LIV Golf Riyadh at the Riyadh Golf Club.

7 Questions About LIV After Saudis Pull Funding

LIV’s 2026 season is scheduled to run through August.
[US, Mexico & Canada customers only] Feb 4, 2026; Riyadh, SAUDI ARABIA; Byeong Hun An in action during the first round of play at LIV Golf Riyadh at the Riyadh Golf Club.

LIV Golf CEO: League Looking for New Investors

Scott O’Neil admitted LIV will need to raise money moving forward.

LIV Golf’s Future: Three Big Questions If Saudi Funding Dries Up

LIV players could be seeking a return to the PGA Tour.
podcast thumbnail mobile
Front Office Sports Today

10/30/26 – First WNBA Game 7, Utah Targets Kalshi Founders, Cowboys Cheerleaders Unionize

0:00

Featured Today

How Injuries Hit Pro Marathoners in the Wallet

Staying healthy can get expensive—quickly.
Football - NFL - Houston Texans v Jacksonville Jaguars - Wembley Stadium, London, Britain - October 18, 2026 The necklace of a Jacksonville Jaguars fan outside the stadium before the match
October 21, 2026

Die-Hard Sports Fandom Has Reached the Afterlife

Will fans pay $6,000 to memorialize their team loyalty?
October 20, 2026

Why Europe Is Pumping Out NBA Superstars

The NBA and NCAA have an increasingly European flavor.
October 15, 2026

College Flag Football Is Outgrowing Its DIY Era

Women have been building the college game themselves at the club level.
Oct 5, 2026; Pittsburgh, Pennsylvania, USA; Pittsburgh Penguins general manager Kyle Dubas arrives at the arena before the Penguins host the Winnipeg Jets at PPG Paints Arena
October 12, 2026

NHL’s New Wave of GMs Is Built Different

“I am in the prediction business,” Devils GM Sunny Mehta tells FOS.
Exclusive

SportsGrid Up for Sale Amid Revenue Slide

Bankers have been pitching suitors since this summer.
October 8, 2026

Filing Details Jeanie Buss’s Side Deal to Remain Lakers Governor

Jeanie Buss was granted five years as team governor.
UFL co-owner Mike Repole speaks to the crowd as the UFL franchise Louisville Kings are introduced at Lynn Family Stadium. Wednesday, October 8, 2025
October 9, 2026

Mike Repole Invests in Kentucky Derby Owner Amid Push for Change

The billionaire has amassed a 1.5% stake in Churchill Downs.
Sponsored

How the New York Yankees Stay Game-Ready with Sage Intacct

See how Sage Intacct helps the Yankees streamline finances and plan for the future.
A drone view shows the Paramount water tower at Paramount studios in Hollywood and the Hollywood sign, in Los Angeles, California, U.S., August 24, 2026.
October 6, 2026

Newly Formed Skydance Is a Force in Sports Media

The large-scale deal creates a sports media colossus.
Formula One F1 - Miami Grand Prix - Miami International Autodrome, Miami, Florida, United States - May 3, 2026 Mercedes' Kimi Antonelli in action during the race
Exclusive
September 24, 2026

Dolphins Owner Nearing Deal to Sell 20% Stake in Miami F1 Race

Stephen Ross has owned the Miami Grand Prix since 2021.
Drew Weatherford
September 23, 2026

Former FSU QB Drew Weatherford Says PE Can Fix Youth Sports

Weatherford tells FOS what’s ailing the youth sports industrial complex.
Exclusive
September 16, 2026

LeBron James Polymarket Deal Worth $15 Million a Year

James is not an investor in Polymarket, just an endorser.