• Loading stock data...
Saturday, June 28, 2025

Another U.S. Firm Wants To Raise $220M To Invest In Soccer Teams

  • 777 Partners is looking to invest deeper into its portfolio of soccer teams.
  • Multi-club ownership is becoming the new norm around global soccer.
Sevilla FC

An American firm — one of the biggest multi-club owners in soccer — is looking to raise a significant chunk of change to expand its global ambitions.

Miami-based private equity firm 777 Partners is setting its sights on raising $220 million to fund its soccer portfolio, according to Bloomberg.

Currently, 777 Partners owns or has stakes in:

  • La Liga club Sevilla
  • Italian club Genoa FC (currently in Serie B)
  • Belgian club Standard de Liège
  • French club Red Star FC
  • Brazilian side CR Vasco da Gama
  • Australian club Melbourne Victory FC

The firm has also previously explored investing in Premier League club Everton. The structure of the potential fundraising is still to be determined. 

The multi-club model is increasingly popular as the world’s savviest business people realize the opportunities available in professional sports.

City Football Group is perhaps the most prominent example, with EPL champions Manchester City leading a cohort of nearly a dozen clubs. Chelsea owner Todd Boehly is experimenting with the model via his company BlueCo, which purchased Ligue 1 club RC Strasbourg Alsace.

Eagle Football Holdings — led by former FuboTV executive chairman John Textor — owns four clubs including the EPL’s Crystal Palace and Ligue 1’s Olympique Lyonnais. RedBird Capital Partners controls AC Milan and French club Toulouse.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

As Wimbledon Approaches, Sinner and Alcaraz Solidify New Era

Sinner and Alcaraz have won the last six Grand Slams.

Masai Ujiri Out As Raptors’ Rogers Era Marked by Leadership Shift

Ujiri led the Raptors to the 2019 NBA championship.

Bengals Strike 10-Year, $470M Stadium Deal to Stay in Cincinnati

The NFL franchise and Hamilton County have agreed to a new lease.

Featured Today

Seattle Rough & Tumble

Women’s Sports Bars Are on the Rise. Survival Isn’t Guaranteed

Some women’s sports bars are cashing in. Others are clawing for funding.
June 27, 2025

Shitposters Have Taken the Reins of Pro Sports’ Official Voices

Meet the social media pros turning sports teams into internet trolls.
Jun 17, 2025; Sunrise, Florida, USA; Florida Panthers center Sam Reinhart (13) hoists the Stanley Cup after winning game six of the 2025 Stanley Cup Final against the Edmonton Oilers at Amerant Bank Arena
June 26, 2025

Stanley Cup’s International Summer Tour: Rules, Repairs, and Raucousness

No pro trophy tour compares to the NHL’s three-month global victory lap.
Mar 15, 2025; Fort Worth, TX, USA; UAB Blazers forward Yaxel Lendeborg (3) dribbles the ball upcourt against the North Texas Mean Green during the first half at Dickies Arena
June 22, 2025

NIL Is Shrinking the Pool of NBA Draft Entrants

Agents are now advising many players to stay in school.
WNBA

Portland WNBA Team President Out After Just Two Months As Launch Gets..

Portland has struggled to hire a GM, according to a source.
December 30, 2024; Santa Clara, California, USA; San Francisco 49ers quarterback Brock Purdy (13) celebrates after scoring a touchdown against the Detroit Lions during the second quarter at Levi's Stadium.
June 26, 2025

California Finds Money for World Cup, but 49ers Remain Tens of Millions..

The NFL team promised to cover costs of games at their stadium.
June 26, 2025

MLB’s Hottest Team May Not Be Able to Host Playoff Games

The club’s temporary home in Tampa isn’t equipped for normal postseason demands.
Sponsored

Hottest Matchups Following NFL Schedule Release

The NFL released the 2025 regular-season schedule, and anticipation is already building in the ticket marketplace with four months to go.
June 25, 2025

Cooper Flagg Goes No. 1 to Dallas, Capping Mavs’ Rapid Rebuild

The expected selection extends a wild turn of events for Dallas. 
June 25, 2025

Mavs Reset Takes Shape With Kyrie Locked In, Flagg Incoming

The Mavericks are expected to select Cooper Flagg with the No. 1 pick.
June 24, 2025

How the Celtics Cut $500M Roster Bill Nearly By Half in 1..

Boston is now under the second tax apron for next season.
exclusive
June 24, 2025

Fever and Bonner Heading for a Breakup? Here’s What We Know

The Fever are exploring options as DeWanna Bonner seeks a fresh start.