• Loading stock data...
Friday, January 23, 2026

Amazon, DirecTV Reportedly Close to ‘TNF’ Deal

  • Amazon and DirecTV are reportedly in talks to allow DirecTV to carry ‘Thursday Night Football’ in bars and restaurants.
  • Amazon will take over exclusive rights to TNF starting this season.
Packers-player-celebrates-in-front-of-crowd
Mark J. Rebilas-USA TODAY Sports

Starting next season, “Thursday Night Football” can be seen exclusively on Amazon Prime — and possibly at your local bar.

Amazon is reportedly in advanced talks with DirecTV on a deal that would allow “TNF” to be played in bars and restaurants, according to Sports Business Journal.

  • The move would save countless establishments from having to either upgrade video systems to show streaming services or not show NFL games on Thursdays.
  • Some large chains, including Buffalo Wild Wings (which has 1,227 U.S. locations), are not equipped to handle streaming video.

Amazon is paying $1 billion per season for “Thursday Night Football” from the upcoming season through 2033. It will be the first time NFL games will be shown exclusively on a streaming service. 

The company is partnering with YouTube channel Dude Perfect on alternate game broadcasts.

Sunday Ticket Next?

The deal could provide a precedent for a similar arrangement with NFL Sunday Ticket. The league is targeting a streaming service for the out-of-market games package, seeking a price tag of $2.5 billion per season.

Amazon is competing with Apple, Google, and Disney for the property. Sunday Ticket is currently held by DirecTV in a deal that expires after this season. DirecTV has said it is willing to partner with whichever network acquires the package. 

NFL commissioner Roger Goodell intends to select a winner of that bidding process by the fall.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Netflix

Netflix Q4 Earnings Beat Estimates, With Boost From NFL Games

Record-setting NFL games were a highlight during the quarter.
Dec 25, 2025; Minneapolis, Minnesota, USA; Detroit Lions center Graham Glasgow (60) waits to snap the ball against the Minnesota Vikings in the second quarter at U.S. Bank Stadium

Netflix, Amazon NFL Games Lift U.S. Streaming Record to New Peak

Record-setting NFL games brought streaming to a new high.

Sports Goes All In on Non-Alcoholic Drinks Boom

Athletes, teams, and leagues are pouring money into the NA beverage category.
Tulsa Portal House

Inside the Tulsa Portal House: ‘This Will Translate to Wins’

The Golden Hurricane set up an over-the-top battle station for football recruiting.

Featured Today

Black Rabbit

The Netflix Star Who Makes Sure NBA Players Have Clean Towels

How a Nets staffer landed a breakout role on “Black Rabbit.”
January 9, 2026

NHL Ditched Its Dress Code. Hockey’s Fashion Era Arrived Quickly

With no dress code, impeccably dressed players are seeing big-money deals.
January 6, 2026

Hockey in Florida Was Once a Risk. Now It’s Thriving

The state of Florida has become a traditional—and highly lucrative—market.
Dec 30, 2025; Los Angeles, California, USA; Los Angeles Lakers guard Luka Doncic (77) reacts after scoring a basket against the Detroit Pistons during the second half at Crypto.com Arena
January 4, 2026

Why Pro Sports Team Valuations Will Keep Climbing in 2026

Asset scarcity and increasing media-rights deals underpin soaring valuations.
exclusive

Molly Qerim Hosting Zuffa Boxing in First Post-ESPN Job

The move reunites her with former ESPN colleague Max Kellerman.
January 22, 2026

Australian Open Fans Struggle With ESPN’s Tiered Streaming

Watching all the matches online requires the highest tier of ESPN’s service.
January 22, 2026

CFP Title Game Draws 30.1M Viewers, Most-Watched Since 2015

Viewership surges 36% for the Hoosiers’ win to seal an undefeated season.
Sponsored

ESPN Edge Innovation Conference 2025: Inside the Technology Shaping the Future of..

At ESPN Edge Innovation Conference 2025, ESPN showcased how AI, immersive tech, and a rebuilt direct-to-consumer platform are redefining the future of sports media.
January 22, 2026

Could Rex Ryan Return to NFL After Decade at ESPN?

New Giants coach John Harbaugh floated hiring the ESPN personality.
January 22, 2026

NFL Playoff Ratings Surge As NBC, ESPN Set Network Records

Both NBC and ESPN set network records with their Sunday playoff games.
Dec 13, 2025; Lexington, Kentucky, USA; Charles Barkley interviews Kentucky Wildcats forward Mouhamed Dioubate after the game against the Indiana Hoosiers at Rupp Arena at Central Bank Center.
January 22, 2026

Charles Barkley Wants Balanced Schedule for ‘Inside the NBA’ on ESPN

“We’ve only been on ESPN four times in three months.”
January 22, 2026

Winter Storm Is Disrupting Sports, but NFL Could See a TV Boost

A growing collection of teams and leagues are cancelling and postponing games.