Friday, September 25, 2026
  • -
    days
  • -
    hours
  • -
    minutes
  • -
    seconds

Amazon, DirecTV Reportedly Close to ‘TNF’ Deal

  • Amazon and DirecTV are reportedly in talks to allow DirecTV to carry ‘Thursday Night Football’ in bars and restaurants.
  • Amazon will take over exclusive rights to TNF starting this season.
Packers-player-celebrates-in-front-of-crowd
Mark J. Rebilas-USA TODAY Sports

Starting next season, “Thursday Night Football” can be seen exclusively on Amazon Prime — and possibly at your local bar.

Amazon is reportedly in advanced talks with DirecTV on a deal that would allow “TNF” to be played in bars and restaurants, according to Sports Business Journal.

  • The move would save countless establishments from having to either upgrade video systems to show streaming services or not show NFL games on Thursdays.
  • Some large chains, including Buffalo Wild Wings (which has 1,227 U.S. locations), are not equipped to handle streaming video.

Amazon is paying $1 billion per season for “Thursday Night Football” from the upcoming season through 2033. It will be the first time NFL games will be shown exclusively on a streaming service. 

The company is partnering with YouTube channel Dude Perfect on alternate game broadcasts.

Sunday Ticket Next?

The deal could provide a precedent for a similar arrangement with NFL Sunday Ticket. The league is targeting a streaming service for the out-of-market games package, seeking a price tag of $2.5 billion per season.

Amazon is competing with Apple, Google, and Disney for the property. Sunday Ticket is currently held by DirecTV in a deal that expires after this season. DirecTV has said it is willing to partner with whichever network acquires the package. 

NFL commissioner Roger Goodell intends to select a winner of that bidding process by the fall.

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Sep 17, 2026; Orchard Park, New York, USA; Buffalo Bills quarterback Josh Allen (17) runs to score a touchdown against the Detroit Lions during the second half at New Highmark Stadium. Mandatory Credit: Gregory Fisher-Imagn Images

Amazon’s TNF Opener Averages 18.6 Million Viewers, Up 5%

The streamer had a strong beginning to its 2026 schedule.
Hot & Social/Mets

Sports Teams Are Playing a New Role: Matchmaker

The latest promotion at the stadium? Love.
Exclusive

Vicious Infighting Is Jeopardizing the Future of Women’s Baseball

The WPBL’s own CEO admits there’s a “power struggle.”

Fantasy Football Drafts Are Turning Into Full-Blown Vacations

Leagues are forgoing solo drafts and replacing them with in-person getaways.
podcast thumbnail mobile
Front Office Sports Today

9/24/26 – NFL Ratings Rebound, Dart’s Season Over, Haliburton Flies Southwest

0:00

Featured Today

Oct 4, 2025; Tempe, AZ, USA; General action during the first period of the game between the Arizona State Sun Devils and the Penn State Nittany Lions at Mullett Arena

How Military-Style Workouts in College Sports Get Dangerous

For elite athletes, high-intensity training can be “very appealing.”
September 6, 2026

Is Carolyn Tisch Blodgett the Future Face of Giants Ownership?

Amid changes at top of Giants ownership, eyes are on Tisch Blodgett.
September 4, 2026

Wild Transfer Window Shows How Premier League Towers Over Soccer

Spending in England vastly outstripped the rest of Europe.
September 3, 2026

Teams Are Spending Millions to Build Luxury Locker Rooms

It’s a recruiting pitch, a retention tool, and a seven-figure line item.
September 1, 2026

High School Football Sidelines Are Clogged With Content Creators

Administrators call these amateur newcomers the “pajama paparazzi.”
Soccer Football - FIFA World Cup 2026 - Final - Spain v Argentina - New York/New Jersey Stadium, East Rutherford, New Jersey, U.S. - July 19, 2026 U.S. President Donald Trump gestures ahead of the trophy presentation REUTERS/Hannah Mckay

Donald Trump Not Expected to Join ‘College GameDay’ on Saturday

ESPN does plan to show Trump during its Tennessee–Texas telecast.
Mar 15, 2026; Ponte Vedra Beach, Florida, USA; NBC on-course reporter Jim “Bones” Mackay watches from the first tee during the final round of THE PLAYERS Championship golf tournament. Mandatory Credit: Jeff Romance-Imagn Images
September 24, 2026

Jim ‘Bones’ Mackay Reveals High Cost of Being a Caddie

Mackay was Phil Mickelson’s longtime caddie.
U.S. President Donald Trump receives a jersey from head football coach at Indiana University, Curt Cignetti, as the president hosts the 2026 College Football Playoff (CFP) National Champions from Indiana University at the White House in Washington, D.C., U.S., May 11, 2026. REUTERS/Evelyn Hockstein
September 24, 2026

Will Donald Trump Join ESPN’s ‘College GameDay’ on Saturday?

Trump will attend Tennessee vs. Texas in Knoxville.
Sponsored

How Ryan Smith Is Building the Future of Sports in Utah

Utah Jazz and Mammoth owner talks from tech to team ownership.
Exclusive
September 23, 2026

Linda Cohn Brings Podcast to Bleav

Cohn’s podcast has reached 36,000 subscribers in just over two months.
Mar 3, 2026; Philadelphia, Pennsylvania, USA; Sportscaster Bob Costas before a game between the Philadelphia 76ers and the San Antonio Spurs at Xfinity Mobile Arena. Mandatory Credit: Bill Streicher-Imagn Images
September 23, 2026

Bob Costas Praises Pablo Torre’s ‘First-Rate’ Sports Journalism

Meanwhile, Costas bemoaned the demise of his former employer, HBO Sports.
Cynthia Frelund NFL Network
September 23, 2026

Bees and Mac and Cheese: Inside Cynthia Frelund’s Eclectic Investments

Football isn’t the subject where Frelund uses her experience with data.
Sep 20, 2026; Arlington, Texas, USA; Washington Commanders quarterback Jayden Daniels (5) leaps to avoid a tackle by Dallas Cowboys safety Caleb Downs (13) while running with the ball during the second half at AT&T Stadium.
September 23, 2026

NFL Viewership Bounces Back in Week 2

Last Sunday’s NFL games each showed sizable viewership increases.