Wednesday, September 2, 2026

Advent Eyeing Stake in French Soccer League’s Media Entity

Ligue 1/Design: Alex Brooks

Private equity firm Advent International is reportedly considering purchasing a stake in a media rights company being formed by France’s Ligue de Football Professionnel.

Advent is apparently among a number of investors interested as the league searches for a financial partner. The LFP presented the project to clubs this week, and discussions among the teams about whether to go forward will take place until mid-January.

The league would be looking for an investment of around $1.7 billion for 10% of the media company.

  • The discussions come after France’s National Assembly voted to allow professional sports leagues to create commercial entities and sell stakes to external investors in March.
  • Leagues will be required to control at least 80% of voting and economic rights in the entities.

The LFP has weathered a number of recent financial struggles. Ligue 1, for example, is missing income from its terminated $1.2 billion per-year broadcasting deal with Mediapro.

Last October, Italy’s Serie A agreed to enter exclusive talks with a consortium including Advent International to purchase a 10% stake in the league’s new media business division for $2 billion.

The Serie A deal had been repeatedly postponed as it needs approval from at least 14 of the league’s 20 teams. The discussions were revived in September.

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Exclusive

U.S. Investors Target Wrexham-Style Turnaround With Italian Club

The deal is expected to close this month.
Exclusive

Polymarket’s Soccer Spree Continues With Serie A Deal

It’s the third big soccer deal Polymarket has reached this year.

Europe’s Soccer Giants Keep Winning—and Are Cashing In

The Big Five leagues of European soccer are again led by financial giants.
podcast thumbnail mobile
Front Office Sports Today

Breaking: NBA Finds Clippers Violated Salary Cap, Bans Ballmer for a Year

0:00

Featured Today

Aug 3, 2026; Washington, D.C., USA; Alexandra Eala (PHI) kisses the championship trophy during the trophy ceremony after her match against Jessica Pegula (USA) (not pictured) in the women's singles final of the 2026 Mubadala DC Open at Rock Creek Park Tennis Center. Mandatory Credit: Geoff Burke-Imagn Images

How Alex Eala Turned the Philippines Into a Tennis Nation

A December homecoming match could break tennis’s attendance record.
August 26, 2026

Deshaun Watson Has Done the Impossible: Unite Browns Fans

Watson was named the starter after complaining boos were “personal.”
August 23, 2026

Dan Snyder ‘Invisible’ in NFL Three Years After Commanders Sale

Snyder has had little to no contact with former NFL associates.
Soccer Football - Premier League - Arsenal v Burnley - Emirates Stadium, London, Britain - May 18, 2026 Arsenal's Kai Havertz scores their first goal past Burnley's Max Weiss
August 21, 2026

Why the Premier League’s Star-Power Shortage Doesn’t Matter

The world’s richest soccer league doesn’t rely on big stars to dominate.
August 12, 2026

Trendy Golf Hat Divide Is More Than a Fashion Fight

As golf has gotten trendier, so has the sport’s style.
Sep 30, 2024; Inglewood, CA, USA; Los Angeles Clippers forward Kawhi Leonard (2) talks with team owner Steve Ballmer during media day at Intuit Dome. Mandatory Credit: Jayne Kamin-Oncea-Imagn Images

Clippers Punishment Puts Disputed ESPN Report Under Spotlight

An NBA spokesperson previously called the ESPN report inaccurate.
Exclusive
September 2, 2026

New York Times Union Demands Company Abandon Kalshi Talks

The union is “deeply concerned” about deal discussions.
September 2, 2026

Streamer Victory+ Abruptly Collapses After Missing Payments

The free streamer had deals with NWSL, NHL, MLB, and WNBA teams.
Sponsored

Kerri Walsh Jennings’s Playbook for the Future of Volleyball

The former gold medalist talks NCAA, the Olympics, & investing in volleyball.
September 1, 2026

Netflix Secures Commercial Distribution for Expanded NFL Slate

The streaming giant’s full NFL slate will be shown in commercial establishments.
The OG Football Show
Exclusive
September 1, 2026

Trey Wingo Reuniting With Former ESPN Colleagues for New NFL Show

The show will air on YouTube and audio platforms every Monday.
First at FOS
September 1, 2026

Massachusetts Reviewing Bill Simmons’s Proxy Betting Admission

Simmons said he had his daughter’s boyfriend place bets for him.
Oct 16, 2025; Cincinnati, Ohio, USA; Amazon Prime Thursday Night Football game analyst Kirk Herbstreit stands on the field during halftime of the game between the Pittsburgh Steelers and the Cincinnati Bengals at Paycor Stadium. Mandatory Credit: Katie Stratman-Imagn Images
September 1, 2026

The 2026 NFL Season’s 13 Most Intriguing Media Personalities

Kirk Herbstreit and Tony Romo are among the notable names.