Wednesday, August 26, 2026
The FOS App Launches September 1 Pre-save on the App Store Today

Advent Eyeing Stake in French Soccer League’s Media Entity

Ligue 1/Design: Alex Brooks

Private equity firm Advent International is reportedly considering purchasing a stake in a media rights company being formed by France’s Ligue de Football Professionnel.

Advent is apparently among a number of investors interested as the league searches for a financial partner. The LFP presented the project to clubs this week, and discussions among the teams about whether to go forward will take place until mid-January.

The league would be looking for an investment of around $1.7 billion for 10% of the media company.

  • The discussions come after France’s National Assembly voted to allow professional sports leagues to create commercial entities and sell stakes to external investors in March.
  • Leagues will be required to control at least 80% of voting and economic rights in the entities.

The LFP has weathered a number of recent financial struggles. Ligue 1, for example, is missing income from its terminated $1.2 billion per-year broadcasting deal with Mediapro.

Last October, Italy’s Serie A agreed to enter exclusive talks with a consortium including Advent International to purchase a 10% stake in the league’s new media business division for $2 billion.

The Serie A deal had been repeatedly postponed as it needs approval from at least 14 of the league’s 20 teams. The discussions were revived in September.

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Exclusive

U.S. Investors Target Wrexham-Style Turnaround With Italian Club

The deal is expected to close this month.
Exclusive

Polymarket’s Soccer Spree Continues With Serie A Deal

It’s the third big soccer deal Polymarket has reached this year.

Europe’s Soccer Giants Keep Winning—and Are Cashing In

The Big Five leagues of European soccer are again led by financial giants.
podcast thumbnail mobile
Front Office Sports Today

A Conversation with Joy Taylor on WNBA Culture War, NFL Season, Her Next Chapter & More

0:00

Featured Today

Dan Snyder ‘Invisible’ in NFL Three Years After Commanders Sale

Snyder has had little to no contact with former NFL associates.
Soccer Football - Premier League - Arsenal v Burnley - Emirates Stadium, London, Britain - May 18, 2026 Arsenal's Kai Havertz scores their first goal past Burnley's Max Weiss
August 21, 2026

Why the Premier League’s Star-Power Shortage Doesn’t Matter

The world’s richest soccer league doesn’t rely on big stars to dominate.
August 12, 2026

Trendy Golf Hat Divide Is More Than a Fashion Fight

As golf has gotten trendier, so has the sport’s style.
Joey Spallina of the Maryland Whipsnakes
August 6, 2026

How Eye Black Became ‘War Paint’ on the Field

“You’re going into battle, doing something you only do on game days.”
August 6, 2026

Tom Brady Explains His Aggressive Push Into Trading Cards

Brady talked to FOS about his eponymous card company.
Feb 22, 2026; Inglewood, California, USA; Orlando Magic guard Desmond Bane (3) is interviewed by FanDuel Sports Network reporter Kendra Douglas after the game against the LA Clippers at Intuit Dome. Mandatory Credit: Kirby Lee-Imagn Images

Main Street Sports Group Sues Comcast, Charter Over Unpaid Fees

The regional sports network operator is seeking unpaid carriage fees.
Jun 27, 2026; Cromwell, Connecticut, USA; Callaway sign at the driving range during the third round of the Travelers Championship golf tournament.
August 25, 2026

Callaway CEO Apologizes for Good Good Ad

Golf Channel said it’s postponing the premiere of “Big Break x Good Good” by one week.
Aug 17, 2026; Mason, OH, USA; A fan uses a phone to watch the doubles match between Serena Williams and Venus Williams of the United States against Marta Kostyuk of Ukraine and Peyton Stearns of the United States during the Cincinnati Open at Lindner Family Tennis Center. Mandatory Credit: Aaron Doster-Imagn Images
August 25, 2026

ESPN Using RedZone Branding for US Open Coverage

It remains unclear who will host the RedZone-style tennis coverage.
Sponsored

Kerri Walsh Jennings’s Playbook for the Future of Volleyball

The former gold medalist talks NCAA, the Olympics, & investing in volleyball.
Reuters FILE PHOTO: Kalshi logo appears in this illustration created on April 22, 2026.
Exclusive
August 24, 2026

The Athletic in Serious Talks With Kalshi for Sponsorship Deal

A deal has yet to be finalized.
California Attorney General Rob Bonta holds a press conference as he announces California will be suing to block the Paramount's $110 billion acquisition of Warner Bros. Discovery in Los Angeles, California, U.S. July 13, 2026.
August 24, 2026

Paramount Antitrust Talks Face New Stumbling Block

A settlement negotiation set for Monday was canceled.
Jan 18, 2024; Boulder, Colorado, USA; General view of a Fox Sports broadcast microphone before the game between the Oregon Ducks against the Colorado Buffaloes at the CU Events Center. Mandatory Credit: Ron Chenoy-USA TODAY Sports
Exclusive
August 21, 2026

Steven Ruiz Leaving The Ringer for Fox Sports

Ruiz had been with The Ringer since 2021.
Nov 6, 2023; Tuscaloosa, Alabama, USA; Alabama guard Kai Spears (32) a walk on guard, takes a three late in the game at Coleman Coliseum. Mandatory Credit: Gary Cosby Jr.-USA TODAY Sports
August 21, 2026

New York Times Loses $9.25M Defamation Verdict to Ex-Alabama Player

The outlet called the inaccurate report “an honest mistake.”