• Loading stock data...
Thursday, June 13, 2024

Women’s World Cup Attendance Is Outperforming FIFA’s Expectations

  • The Women's World Cup has sold more than 1.6 million tickets this far.
  • FIFA had been forecasting sales around 1.5 million as interest continued to grow.
Jenna Watson-USA TODAY Sports

The 2023 Women’s World Cup hasn’t even progressed through group play, but FIFA is already projecting higher attendance numbers than expected for the tournament.

Ticket sales are now close to 1.6 million, according to soccer’s governing body, which would easily surpass the record 1.35 million fans who attended the 2015 WWC in Canada. FIFA had been expecting to break that record, but its latest projections were around 1.5 million.

The USWNT has enjoyed packed houses for its first two games in New Zealand and now returns to Auckland for a potential must-win game against Portugal to secure first place in Group E over the Netherlands. 

The Americans and Dutch drew 1-1 earlier this week on Fox in the most-watched group-stage game ever on English-language television with 6.429 million viewers.

New Zealand has been able to draw strong crowds of 42,000 and 32,000, despite concerns over the lack of overall interest in attending matches in the country. The Kiwis are surprisingly in second place in their group, while fellow co-host Australia will likely need a win over Canada on Monday to advance to the knockout round.

Infantino’s Missing Presence

As FIFA continues to fend off negative publicity, president Gianni Infantino has not been as present at this Women’s World Cup as he was in Qatar for the men’s event last year, according to Sky News. 

Infantino reportedly left the tournament less than a week after it began, thus far attending a few matches in New Zealand and none in Australia.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

The ‘Big’ in Big 12 Could Soon Be Replaced With a Sponsor’s Name

Allstate is said to be in discussions about a deal with the Big 12.

Wimbledon’s Record $64M Prize Pool Spurs Tennis-Wide Pay Increase

The oldest of the tennis Grand Slams raises its prize fund to a record $64 million.

Paramount-Skydance Merger Off: Could Deal With WBD Be Revived?

Shari Redstone abruptly calls off potential merger discussions between the CBS Sports parent and Skydance Media.
podcast thumbnail mobile
Front Office Sports Today

Stanley Cup Final a Clash of Vastly Different Markets

0:00

Featured Today

Jan 3, 2022; Pittsburgh, Pennsylvania, USA; General view of the NFL shield logo signage before the Pittsburgh Steelers host the Cleveland Browns at Heinz Field.

Odds Stacked Against NFL in Multibillion-Dollar Sunday Ticket Trial

Why the class action trial does not look promising for the league.
Jan 7, 2024; San Francisco, California, USA; Toronto Raptors forward Jontay Porter (11) takes a three-point shot against the Golden State Warriors during the second half at Chase Center.
June 9, 2024

‘Bound to Happen’: The Age of the Sports Betting Scandal Has Arrived

A banishment, betting scheme, and guilty plea all in one scandal-filled span.
June 8, 2024

‘Experimental in Nature’: The Rapid, Confounding Rise of Streaming Bundles

Here’s why confusion continues to outweigh solutions in the streaming package boom.
June 2, 2024

The Nostalgia Market: Michael Jordan’s Memorabilia Remains Coveted, With Caveats

Due to scarcity, and sometimes, items’ undisclosed whereabouts, this world has limitations.

U.S. Cricket Stuns Goliath Behind Its Star, an Ivy League Software Engineer

Team USA upset Pakistan, one of cricket’s superpowers, in overtime.
May 6, 2024; Paris, FRANCE; A general view of construction of the Eiffel Tower Stadium, the venue for beach volleyball, in preparation for the Paris 2024 Summer Olympic Games.
June 4, 2024

Microsoft Warns of Russian Olympic Disinformation Campaign

Russian actors used an AI-generated Tom Cruise in a fake propaganda film.
Jun 16, 2022; New York, New York, USA; A detail view of The FIFA World Cup Trophy sits on a stand outside of 30 Rockefeller Plaza.
June 5, 2024

Saudi Arabia, Likely World Cup Host, Slammed With Workers’ Rights Abuse Claims

The nation needs to build at least 10 stadiums to host.
Sponsored

How HOKA is Reimagining the NIL Relationship

HOKA, the renowned athletic footwear and apparel brand, is betting on a new reality with NIL.
Aug 18, 2016; Rio de Janeiro, Brazil; Julio Cesar La Cruz (CUB, red) faces Adilbek Niyazymbetov (KAZ, blue) during boxing final in the Rio 2016 Summer Olympic Games at Riocentro - Pavilion
May 29, 2024

Discredited Boxing Organization Vows to Award Prize Money to Paris Olympians

The IBA, unrecognized by the IOC, vowed $50,000 to boxing gold medalists.
May 28, 2024

Here’s Why Cricket Is Having a Major American Moment

The U.S.’s Major League Cricket just received a key sanction—and credibility.
March 27, 2024

Ukraine’s Improbable Soccer Run Continues With Euros Qualification

The country reaches its first major soccer tournament since Russia’s invasion began.
March 6, 2024

Super Bowl LVIII Scores Big With International Viewers

The NFL gets a 10% global boost compared to last year.