Monday, June 8, 2026

He Turned Down $1M to Bet on Him & His Friends… Now He Runs a Sports Media Empire

This is the story of Kenny Beecham, the creator who went from gaming videos and working at a Vitamin Shoppe… to building one of the most influential basketball media brands on YouTube.

FOS Reporter Derryl Barnes spent the weekend with Kenny & team at the NBA All-Star Weekend to understand just how they’ve built such a devout fanbase and what goes into everything they do.

After years with House of Highlights, Kenny and his team Numbers on the Board made a bold move: Walk away from a massive contract… and bet on ownership.

That decision led to:

  • The rise of Numbers On The Board
  • A licensing deal with ESPN and Omaha Productions
  • A new media company: Enjoy Basketball
  • Partnerships with platforms like NBC and Peacock

This is a story about creators, ownership, and the future of sports media.

Up Next

Tim Legler on His First NBA Finals Call

Rich Eisen on the SportsCenter golden era, his new podcast, and NFL…
June 5, 2026

‘This Was SportsCenter’: Rich Eisen Explains All

Rich Eisen on the SportsCenter golden era, his new podcast, and NFL…
June 5, 2026

Sen. Coons on the College Sports Crisis in Congress

Senator Coons on the college sports bill, athlete rights, SEC Big Ten…
June 4, 2026