James Franklin has been the face of Penn State football for more than a decade. In this episode, Adam Breneman sits down with coach Franklin to talk about the challenges of NIL (name, image, and likeness) and the transfer portal, why players are staying at Penn State, and how he landed top defensive coordinator Jim Knowles.
They dive deep into leadership, culture, and what it’ll take to bring a national championship to Happy Valley. Whether you’re a Penn State fan, a college football diehard, or just want a master class in building a winning culture, this one is for you.
