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Thursday, April 17, 2025

How Whoop CEO Will Ahmed Built a Billion-Dollar Business

The entrepreneur shares insights on leadership and the future of wearable tech.

After a decade of growth, Whoop — best known for its fitness tracker — is valued at $3.6 billion. We caught up with founder and CEO Will Ahmed to discuss his company’s rise, behind-the-scenes stories with Patrick Mahomes and LeBron James, and what he learned from playing squash at Harvard.

For the full conversation, check out this episode of Front Office Sports original podcast My Other Passion, presented by NetSuite.

Listen on AppleSpotify, or Google. Watch on YouTube.

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