Friday, June 26, 2026

Ticket Prices Surging as James Closes in on Abdul-Jabbar Record

  • LeBron James is set to break the all-time career scoring record in the coming weeks.
  • Tickets to the possible record-breaking games have increased up to 305%.
Kirby Lee-USA TODAY Sports

As LeBron James closes in on Kareem Abdul-Jabbar’s all-time career scoring record, ticket holders for several of the Los Angeles Lakers’ upcoming games are looking to cash in on the increased demand to see the record broken in person.

Per data provided to Front Office Sports from Vivid Seats, tickets to the Lakers’ home game on Feb. 7 against the Oklahoma City Thunder — the first game where James is projected to eclipse the 38,387-point plateau — are selling for $952 on average.

At the beginning of the season, those tickets were averaging $235 on the secondary ticket platform — marking an astounding 305% increase.

If the 38-year-old does not break the record in that contest, his next opportunity to do so will be at home on Feb. 9 against the Milwaukee Bucks — the only other team besides the Lakers that Abdul-Jabbar ever played for in his NBA career.

Due to the star factor surrounding Giannis Antetokounmpo and the perennially contending Bucks, those tickets were selling for $474 on average at the beginning of the season. With James chasing the record, that average is up to $1,294 — a 173% increase.

But for any fans in New Orleans betting that James will break the record even faster, they can get a “value” by buying tickets to the Lakers’ away game against the Pelicans on Feb. 4: Those tickets are averaging $277 price tags — only an 18% increase from the beginning of the season ($235).

LeBron James' son Bryce James attempts tough shot in high school basketball game

Bryce James Signs With Klutch Sports Group for NIL

LeBron James’ younger son is a sophomore at Sierra Canyon.
December 12, 2022

After he inevitably passes Abdul-Jabbar — doing so in over 100 fewer games played — James will likely set his sights on a new career goal: playing in the NBA with his son.

“I need to be on the floor with my boy, I got to be on the floor with Bronny,” James recently reiterated in an interview with ESPN.

The younger James won’t be eligible to play in the league until the 2024-25 season. He is already making a fine career for himself. The high school senior inked an NIL deal with Beats by Dre in October and carries a $7.5 million NIL valuation — the most of any scholastic athlete in the country, high school, or college.

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

NBC’s John Fanta: College Hoops ‘Has Never Been Stronger’

The NBC broadcaster said the college basketball product has never been better.
Phoenix Mercury forward Alyssa Thomas (25) scrambles to get up over Indiana Fever guard Caitlin Clark (22) on Wednesday, June 24, 2026, during a game at Gainbridge Fieldhouse in Indianapolis. The Phoenix Mercury defeated the Indiana Fever, 111-109.

Caitlin Clark’s Status Unclear After Apparent Throat Punch, Back Injury

The WNBA gave Alyssa Thomas a one-game suspension on Thursday.

The Clippers Have Innovated the NCAA Draft-and-Stash

No. 57 pick Narcisse Ngoy will still play for Auburn this season.
podcast thumbnail mobile
Front Office Sports Today

6/25/26 – Austin Reaves’s Record Deal, IOC to Pay Every Olympian, Taylor Swift’s MSG Wedding, College Eligibility Lawsuits

0:00

Featured Today

Italian Americans Have Severe World Cup FOMO

Bars and restaurants in Boston, Philly, and beyond are missing the Azzurri.
Indiana Fever guard Lexie Hull (10) celebrates a three-point basket Monday, June 22, 2026, during the game at Gainbridge Fieldhouse in Indianapolis. The Indiana Fever defeated the Phoenix Mercury, 86-77
June 24, 2026

Female Athletes Are Trying to Build the ‘Athleisure of Beauty’

“Performance cosmetics” have emerged alongside the women’s sports boom.
June 18, 2026

Why U.S. Open Host Sites Are on a 25-Year Plan

The U.S. Open has already picked out 22 future sites through 2051.
Wisconsin Badgers forward Laila Edwards, left, and defender Caroline Harvey celebrate after Edwards scored against the Minnesota Gophers in the first period in a game Saturday, February 8, 2025, at LaBahn Arena in Madison, Wisconsin.
June 15, 2026

Two Rookies Are Rewriting Women’s Hockey Stardom

Their platforms are a mutual boon for the PWHL and its players.
Ai sports slop
June 5, 2026

How Sports Became Ground Zero for AI Slop

The category is the perfect breeding ground for AI content churn.
Sponsored

How Long Acre Tavern Is Built to Handle Soccer’s Biggest Moments

Learn how Spectrum Business helps keep Long Acre Tavern in Times Square connected and ready to serve soccer fans from around the world.
Apr 4, 2026; Augusta, Georgia, USA; Detail view of the Masters gnomes during the final round of the Augusta National Women's Amateur golf tournament at Augusta National Golf Club. Mandatory Credit: Michael Madrid-Imagn Images
April 8, 2026

Masters Gnome Mania Dominating Merch Sales in Augusta

The limited supply of the souvenir sells out quickly daily.
Sponsored

The Hidden Economy of Race Weekend

Learn more about the Vintage Flying Museum and how Spectrum Business is helping them achieve their business goals while fueling their dreams.
Sponsored

How Daktronics Is Reshaping the Modern MLB Ballpark Experience

The technology powering baseball’s next chapter.
Masters
April 7, 2026

Masters Private Jet Demand Nears 4,000 Flights—and Counting

Augusta annually welcomes thousands of private jets during the Masters.
Exclusive
January 20, 2026

Mike Repole and Tom Brady’s NoBull Gets $1B Valuation

NoBull raised $50 million, signed Livvy Dunne, and plans a nutrition division.
Sponsored

20 Years of Coastal Cool: How Johnnie-O Became a Force in Golf, Lifestyle, and Licensed Sports

A style movement powering one of the fastest-growing brands in sports and lifestyle.
Bobbleheads are seen at Vintage Indy Sports, Tuesday, April 29, 2025 in Speedway. The local sports memorabilia store opened recently.
July 12, 2025

Bobbleheads Are the Center of the Collectibles Universe

Baseball’s most important keepsake drives long lines—and big business.