• Loading stock data...
Wednesday, April 17, 2024
  • -
    days
  • -
    hours
  • -
    minutes
  • -
    seconds

Tennis Tours Contemplate Merger As Landscape Evolves

  • The ATP and WTA tours are exploring the possibility of a merger.
  • Men's pro tennis currently offers significantly more prize money than women's tennis.
Syndication: Desert Sun

Professional tennis may soon get a makeover: The ATP and WTA tours are set to discuss a merger later this month.

While the top men’s and women’s players in the world often compete on the same courts throughout the year at Grand Slams and other top events, the tours are two separate entities with their own budgets, media rights deals, and overall revenue streams.

Now, Andrea Gaudenzi and Steve Simon — the respective CEOs of the ATP and WTA — and other top executives from both tours are planning to convene in London to explore aligning their competitions and pooling their assets, according to The Telegraph.

The idea of an ATP-WTA merger is not new — Roger Federer called for such three years ago — but there has not been any significant progress towards an official deal. 

Earlier this summer, John McEnroe said he believed a merger was going to happen “at some point soon.” Top American player Taylor Fritz told Front Office Sports, “I think that we could come together and sell the package of WTA, ATP tennis together.”

Prize money has been a focus for the WTA, which already announced plans to achieve equal pay with the ATP by 2033. A merger would likely help advance that initiative even sooner.

In 2023, the ATP is shelling out a record $217.9 million in prize money, about 75% more than the WTA. The four Grand Slams — which are operated independently from the ATP and WTA — offer equal prize money for the men’s and women’s draws.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

The Yankees’ Radio Voice Retires, Ending an Era of Longevity

The longtime Yankees radio announcer was an industry outlier in many respects.

Knicks’ Resurgence Marks Peak in Dolan’s Sports Domain

The team’s on-court success is fueling a series of gains off it.

States Want Tax Reform As Ohtani’s Deal Deferrals Stir Controversy

California legislators heighten their push for new tax rules around deferred compensation.

Wrexham, Leverkusen Write Hollywood Stories

The guaranteed payoff for Wrexham is modest but still significant.
podcast thumbnail mobile
Front Office Sports Today

Can MLS Get Bigger Than MLB?

0:00
0:00

Featured Today

Women’s Basketball Finally Has a TV Deal to Match the Excitement. Now What?

A lucrative new media-rights contract could rectify problems of the past, but the future of March Madness media rights is anyone’s guess.
Mar 16, 2024; Washington, D.C., USA; North Carolina State Wolfpack forward DJ Burns Jr. (30) cuts the net after defeating the North Carolina Tar Heels for the ACC Conference Championship at Capital One Arena.
April 6, 2024

How Two College Seniors Helped DJ Burns Cash In on a Final Four Run

Two college seniors are facilitating deals for NC State’s big man.
Mar 31, 2024; Portland, OR, USA; NCAA officials measure the three point line while coaches from the Texas Longhorns and NC State Wolfpack watch with referees in the finals of the Portland Regional of the NCAA Tournament at the Moda Center center.
April 1, 2024

NCAA Has No One to Blame for Latest Women’s March Madness Transgressions

NCAA is still making avoidable mistakes three years after a complete overhaul.
Nov 16, 2015; Bloomington, IN, USA; General view of the championship banners at Assembly Hall prior to the game between Austin Peay and Indiana.
March 31, 2024

How to Make It in Basketball: Become a Manager at Indiana

Inside the Hoosiers’ unglamorous, profoundly rewarding incubator for basketball’s biggest names.

Careers

Powered By

Careers in Sports

Looking for a new job? Check out these featured listings and search for openings all over the world.
Nike
Multiple - USA Careers
NBA
Multiple - USA Careers
Dunham's Sports
Multiple - USA Careers

Caitlin Clark Drives Massive WNBA Draft Audience for ESPN

Clark’s coronation was the most-watched WNBA telecast in decades.
April 16, 2024

WNBA Draft Fashion Has Come a Long Way From ‘Most Athletic Accountants’ Era

The WNBA draft used to have a strict dress code, a former top pick tells FOS.
April 16, 2024

For Caitlin Clark and Other Rookies: Now a 29-Day Sprint to WNBA Debut

The league regular season starts swiftly after college basketball ends.
Sponsored

Rapid Returns: How Technology Is Getting You Back to Your Seat

How Oracle’s POS technology is helping fans get back to their seats faster.
April 16, 2024

The WNBA Has Huge Ambitions as Caitlin Clark Finally Comes Aboard

Commissioner Cathy Engelbert is aware of the moment in front of the league.
April 15, 2024

Caitlin Clark’s WNBA Chapter Officially Opens as No. 1 Overall Pick

Clark’s professional career is starting as a member of the Indiana Fever.
April 15, 2024

NBA’s Two Tourneys Drive Record Attendance

Total attendance for the 2023–24 season, which ended Sunday, was 22,538,518.
April 15, 2024

Out of Her ‘Comfort Zone’: SNL Starts Caitlin Clark’s Whirlwind Draft Weekend

‘The Today Show,’ ESPN, and an Empire State Building photo opp.