Wednesday, July 15, 2026

TBT Enterprises Launches $1M Soccer Tournament

  • The winner-take-all, 7v7 tournament will start in June 2023.
  • Hashtag United and a team founded by Clint Dempsey are the only two teams announced.
The Soccer Tournament

The creators of The Basketball Tournament are taking their high-stakes format of sports competition to the pitch.

On Tuesday, TBT Enterprises announced The Soccer Tournament (TST) — a soccer version of its signature $1 million, winner-takes-all tournament. It is set to get underway in June 2023.

TST will follow the typical World Cup tournament structure of group play followed by knockout rounds — but it will use a 7v7 format rather than the traditional 11v11.

Like its basketball counterpart, the competition will select the field after a period of open entry, with two of the 32 teams already announced.

  • Hashtag United, the semi-professional soccer club founded by YouTuber Spencer Owen in 2016.
  • Team Dempsey, a team founded for the purposes of the tournament by American soccer legend Clint Dempsey.

“TST is an opportunity for players to show what they’ve got,” said Dempsey. “I came from the pickup culture, and we’ll be on the search for unproven talent that may have been overlooked by the American soccer system. Don’t sleep on Team Dempsey, we’re coming to win.”

“We’ve experienced a lot in our 7-year history, including FA Cup runs and league championships, but nothing like TST,” Owen said. “We firmly believe playing in this tournament means being at the front and center of an exciting evolution in football/soccer that pushes boundaries in an attempt to maximize entertainment for both the player and the viewer.”

One of TBT’s hallmarks is the use of the Elam Ending, a highly acclaimed format to end basketball games that favors a target score over an expiring game clock. TST will similarly implement Target Score Time — which will see all games end on a goal.

“Fans can expect an hour of highly skilled, electrifying, attacking football,” said TST co-founder Mike Volk. “So far, we are averaging over forty shots on goal per game, though it’s impossible to project exactly what will happen once there is a million dollars on the line.

“One thing is certain: players love seven on seven soccer for its action, flow and skill, and we believe fans will too.”

TBT Enterprises has attracted several notable partners over the years, including NBA star Chris Paul and former MLB executive Tim Brosnan.

“What drew me to the ownership group is their commitment to creating a great tournament where every minute of every game is meaningful,” said Paul, a co-owner in both TBT and TST. “The model breeds intense competition and is built for success beyond just basketball. That’s why I’m so excited to be part of the team as we launch TST, and why I expect it to have as much of an impact on the sport of soccer as TBT has had on basketball.”

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Why England–Argentina Carries So Much Weight

The rivals haven’t faced off in the World Cup since 2002.

NBA Summer League Is a Sports-Photography Bootcamp for Players

A new photography program has players taking other kinds of shots.
podcast thumbnail mobile
Front Office Sports Today

7/15/26 – England vs Argentina, Michigan Athletics Investigation Latest, MLB Labor War

0:00

Featured Today

What the World Cup Means to Erling Haaland’s Tiny Hometown

The tournament’s breakout star is from a rural Norwegian town.
July 10, 2026

Why So Many Media Outlets Are Rushing Into Sports

Sports coverage has ballooned in every corner of media.
Pillow Fight Championship
July 8, 2026

How Obscure Sports Get Mainstream TV Deals

For niche sports, getting on TV often matters more than getting paid.
ATLANTA, GA - September 05: Georgia Lottery fireworks after the game against the Seattle Mariners at Truist Park on Friday, September 5, 2025 in Atlanta, Georgia.
July 2, 2026

Inside the Spectacle and Science of MLB Fireworks

Postgame fireworks are lighting up baseball for America250.
Kansas City Chiefs
July 1, 2026

NFL Teams Push to Turn Futbol Fans Into Football Devotees

NFL teams are courting international soccer fans during their World Cup visits.

MLB’s Stretch Run Will Be Defined By Labor, Stadiums, and Stars

The trade deadline and contending low-budget teams also loom large. 
Mar 15, 2023; Phoenix, Arizona, USA; Detailed view of a Team USA baseball hat during the World Baseball Classic at Chase Field. Mandatory Credit: Mark J. Rebilas-USA TODAY Sports
July 14, 2026

Two Years From LA28, MLB’s Olympic Plan Remains Unsettled

The league and union are still grappling with several logistical issues.
July 15, 2026

Still No Timetable for Trump Turnberry to Host Another Open Championship

Turnberry last hosted the Open in 2009.
Sponsored

Clase Azul Tequila Founder’s Soccer Ownership

Arturo Lomeli talks about managing a tequila brand and two soccer clubs.
July 14, 2026

MLB Players and Owners Still Miles Apart: ‘I Think It’s Perverse’

Baseball’s management and labor leaders offer very different viewpoints. 
Jul 13, 2026; Philadelphia, PA, USA; Baseball fans react before the final round of the All Star-Home Run Derby at Citizens Bank Park.
July 14, 2026

MLB All-Star Game Tickets Surpass World Cup Semifinal

The biggest factor is a shortage of tickets on the resale market.
Golf - The 154th Open Championship - Royal Birkdale Golf Club, Southport, Britain - July 13, 2026 General view of a flag with the Claret Jug trophy during practice
July 14, 2026

Open Championship Stays Out of Prize Money Race With $17.75M Purse

The Masters and U.S. Open paid out $22.5 million purses.
John Smoltz acknowledges the crowd during the introduction of returning inductees at the National Baseball Hall of Fame's 2024 induction ceremony Sunday, July 21, 2024, at the Clark Sports Center in Cooperstown, New York.
July 14, 2026

John Smoltz: MLB All-Star Game Is ‘Absolutely’ Still the Best

The Hall of Fame pitcher will call the Midsummer Classic for Fox.