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Sunday, October 13, 2024
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Super Bowl LVIII

Why Super Bowl Ad Prices Aren’t Going Up Despite Record NFL Ratings

A series of factors combine to keep ad pricing steady, despite the NFL’s growing dominance.
August 1, 2024

Super Bowl LVIII Scores Big With International Viewers

The NFL gets a 10% global boost compared to last year.
March 6, 2024

Women Prove to Be a Powerful Force in Super Bowl LVIII Record Viewership 

Female demographics show strong viewership growth for the NFL’s title game.
February 15, 2024
Roger Goodell

In His Annual Address, Roger Goodell Worked His Home-field Advantage

Goodell produced a more relaxed Super Bowl press conference on Monday.
February 5, 2024