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Sports Marketing
Marketing
| by
Doug Greenberg
Kanye West’s Donda Sports Signs Aaron Donald, Jaylen Brown
The pair are the first two athletes to sign with the sports marketing agency, deals…
May 31, 2022
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Athletes
| by
Amanda Christovich
Report: Viral Nation Lands $198M in Funding
Marketing firm Viral Nation Inc, which focuses on influencer marketing and includes a robust sports…
April 13, 2022
Gaming
| by
Pat Evans
Nutrition Extends Past Traditional Sports With Ghost’s Esports Deal
Nutritional supplement company Ghost has eschewed traditional sports partnerships to better reach everyday consumers through…
October 6, 2020
College Athletics
| by
Amanda Christovich
Senate Debate on College Athlete Name, Image and Likeness Continues
Senators and witnesses debated whether Congress should write its own laws for NIL, give the…
September 15, 2020
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