Wednesday November 29, 2023


San Diego Padres shortstop Xander Bogaerts wears the ALS Lou Gehrig Day and Motorola patches during a game against the Chicago Cubs at Petco Park.

Major U.S. Sports Leagues Pull In Record $6.7B in Ad Revenue

Major U.S. sports leagues and teams saw big increases in ad revenues.
November 8, 2023
NIL college stars help attract broadcast, corporate partners to the WNBA, Engelbert says.

Commissioner Cathy Engelbert Sees NIL As ‘Huge Positive’ For WNBA

Engelbert reiterated that college NIL deals can carry into the WNBA.
May 26, 2023

Power 5 Football Teams Earned $557M In Sponsorships This Season

Monday's national championship concluded an extremely lucrative season.
January 11, 2023

MLB Brand Value Grows with Jersey Patches on Horizon

MLB sponsorship revenue rose 5.6% to $1.19 billion in 2022.
October 26, 2022