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Wednesday, December 11, 2024
The 2024 Best Employers in Sports Award winners have been announced! See the full list of winners

Partnerships

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How Sportradar and the NBA are Partnering to Fuel Fan Engagement

How Sportradar and the NBA are utilizing data to enhance fan engagement
December 12, 2023
Media personality and sociallite Kim Kardashian in attendance as the Los Angeles Lakers play against the Golden State Warriors during the first half in game three of the 2023 NBA playoffs at Crypto.com Arena.

NBA Gets Into Business With Kim Kardashian

Kim Kardashian’s SKIMS is the league’s new official underwear partner.
October 30, 2023
Real Madrid defender Ferland Mendy kicks the ball ahead of Barcelona forward Ousmane Dembele.
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La Liga North America Adds Panini to $12M Partnerships Portfolio

It’s Panini’s first-ever gaming deal with a sports league.
March 1, 2023
Dustin Johnson with a neutral expression

Dustin Johnson, Adidas Part Ways Ahead of LIV Golf Season

Johnson is looking to focus on building the brand of 4Aces GC.
February 22, 2023