Tag: Los Angeles

Lenny & Larry’s, LA Kings Showcase How to Grow a Sports Partnership Over Time 

The Complete Cookie brand displays how to properly take a bite out of the sports partnership landscape.

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LAFC Goes Digital to Deepen Connection With Passionate Fan Base

LAFC continues to increase its digital footprint through a new series and a differentiated social strategy that takes fans beyond just soundbites.

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Inside AEG’s Four Consecutive Years of Record Revenue Results

The company has been able to capitalize on its industry-leading portfolio of properties to see steady growth.

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Los Angeles Rams Players Get Playbook for Personal Branding

This year, players on the Los Angeles Rams will be learning far more than just the X’s and O’s and ins and outs of the team’s playbook.

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Spectrum Reach Delivers Dynamic Sports Advertising Partnerships

Through Spectrum Reach, brands and companies have one of the most precise methods of reaching their target audience within the L.A. market.

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Nike by Melrose Opens With Community and Digital Emphasis

The new Nike store offers a look into a future of retail that promises a more personalized and connected experience for shoppers.

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LA Galaxy Use World Cup to Highlight Los Angeles’ Soccer Culture

With the World Cup so far from home this year, the Galaxy wanted to ensure that the Los Angeles community was still able to experience the thrill of the global event.

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Shot Callers Episode 3: Ryan Bishara, Director, Corporate Partnership Strategy at Los Angeles Football Club (LAFC)

In the third episode of Shot Callers, Ryan Bishara breaks down how LAFC plans to leverage their partnership with YouTube in more ways than one, how the club stood out in a crowded sports market, and what advantages they had.

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Inside LAFC’s Sparkling New Home

The Banc of California Stadium hosted its new tenants after the club started the 2018 season with six road games.

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LAFC Owners Join City Leaders To Unwrap State-of-the-Art Banc Of California Stadium In Los Angeles

Owners Magic Johnson, Mia Hamm Garciaparra, and Nomar Garciaparra Help Club Unveil New Soccer-Specific Stadium In Exposition Park Before April 29th Home Opener.

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