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    Good Good Golf

    Marketing
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    Good Good CEO Steps Down Amid Callaway Driver Ad Fallout
    Matt Kendrick says he didn’t see the ad before it was published.
    September 2, 2026
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    Adam Svensson balances a golf ball on his club while waiting to tee off from the 17th tee during the third round of the Honda Classic at PGA National Resort & Spa on Saturday, February 25, 2023, in Palm Beach Gardens, FL.
    Retail
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    First at FOS

    Good Good CEO Says He Didn’t See Controversial Ad Before it Aired
    Good Good says it has parted with those responsible for the ad.
    August 28, 2026
    Retail
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    First at FOS

    Good Good Golf Pulls Out of PGA Tour Sponsorship
    The Austin event was to be called the Good Good Championship.
    August 27, 2026
    Retail
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    Callaway Drops Good Good Golf After Ad Fallout
    Callaway and Good Good first partnered in 2023.
    August 27, 2026