Fox

$2 Billion Football

Fox is willing to spend up to $2 billion to maintain its rights to NFL Sunday action. This would nearly double the $1.08 billion per year Fox currently pays for […]

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Ad Drivers

TV networks are letting out a sigh of relief as the NFL could bring them up to $5 billion ad revenue over the next few months. NBC reportedly garnered $900,000 […]

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Roger Goodell Addresses Player Protests in Emmanuel Acho Interview

NFL Commissioner Roger Goodell opened up to former NFL-player-turned-media personality Emmanuel Acho on his show “Uncomfortable Conversations with a Black Man,” sharing a new perspective on the league’s handling of […]

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Thom Brennaman Suspended After Using Anti-Gay Slur On Air

Cincinnati Reds suspended broadcaster Thom Brennaman hours after he said an anti-gay slur on the air.

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NFL’s Added Value

As the NFL season approaches, billions of TV ad revenue are at stake. Last year, the league generated $3.3 billion in regular season ad revenue and $1.3 billion in the […]

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Sources: Fox Sports Interested In TV Deal With “The Rock’s” XFL 3.0

Fox is interested in possibly televising Dwayne ‘The Rock’ Johnson’s XFL 3.0. But XFL brand has flopped twice and will have to overcome ‘stigma of failure.’

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Winning Ratings

While MLB struggles internally with issues stemming from the coronavirus, its broadcast partners are experiencing a baseball renaissance. Despite the hurdles presented in the schedule, MLB has drawn well on […]

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Dwayne Johnson, Dany Garcia, RedBird Capital to Buy XFL for $15 Million

An ownership group backed by Dwayne “The Rock” Johnson, professional bodybuilder and businesswoman Dany Garcia, and RedBird Capital have won the bid to purchase Alpha Entertainment LLC, parent company to […]

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Without McMahon at Helm, ESPN Reportedly Wants Out of XFL Deal

ESPN is attempting to get out of its multiyear broadcast deal with the XFL on the eve of the embattled league’s potential sale, according to a report from The Athletic. […]

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Virtual Fans

Fox will look to virtual fans to fill out stands to make its MLB broadcasts look as natural as possible. MLB has also distributed roughly 75 different sound effects pulled […]

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