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    Michigan football players will ride Peloton's bikes on the sideline during games.
    College Athletics
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    Peloton Enters NIL With Michigan Athletics Deal
    Michigan’s football players will use Peloton’s bikes during games.
    August 22, 2023
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    Harry Kane joins Dak Prescott and Dustin Johnson as investors in OxeFit.
    Fitness
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    Harry Kane Invests in OxeFit, Fitness Startup Reaches $45 Million in Funding
    Harry Kane joins Dak Prescott and Dustin Johnson as investors in OxeFit.
    June 1, 2023
    The huupe "smart" basketball hoop in a gym.
    Fitness
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    Can Basketball Hoops Become Part of the Smart Gym Ecosystem?
    Huupe is selling its product to professional and college basketball teams.
    May 23, 2023
    Peloton is recalling 2.2. million bikes.
    Fitness
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    Peloton Recalls 2.2 Million Bikes Following Injuries
    Peloton is recalling 2.2. million bikes.
    May 11, 2023