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    Brand

    Manchester City replaces Real Madrid, who now ranks second after four years at the top.
    Teams
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    Manchester City Named Most Valuable Club Soccer Brand at $1.6 Billion
    Manchester City is the most valuable club soccer brand, per Brand Finance.
    June 6, 2023
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    Chargers social brand
    Marketing
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    Chargers Social Injects ‘Fun and Youthful’ Tone Into Brand
    Photo Credit: Steve Mitchell-USA TODAY Sports Whether it’s running back Austin Ekeler streaking into the…
    October 1, 2019
    Valdes-Scantling brand
    Athletes
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    Valdes-Scantling Not Waiting On Breakout Year To Build His Brand
    Photo Credit: Jay Biggerstaff-USA TODAY Sports Athletes using their elevated status for business success isn’t…
    August 1, 2019
    AT&T ESL Partnership
    Gaming
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    AT&T, ESL Show Plenty of ‘White Space’ In Esports Partnerships
    Photo Credit: Danny Wild-USA TODAY Sports Sports have long been one of the primary vehicles…
    July 29, 2019