Wednesday, October 21, 2026
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    Big 12

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    College Football’s Emerging Powers Are Shaking Up TV Ratings
    BYU–Notre Dame averaged 9.2 million viewers on ABC.
    October 21, 2026
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    Learfield CEO on $40M Football Rosters, Jersey Patch Boom and Changes in..
    Learfield CEO Cole Gahagan on NIL spending, jersey patches and college sports money.
    September 18, 2026
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    Drew Weatherford’s Bet on the Youth Sports Economy
    Drew Weatherford discusses investing across the youth, college and professional levels.
    September 8, 2026
    College Sports
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    Big 12 Withdraws Lawsuit Against Texas Tech As New Season Begins
    Brendan Sorsby left the school shortly after the lawsuit was filed.
    September 7, 2026