• Loading stock data...
Wednesday, February 4, 2026

New Peloton Products

Peloton treadmill
Peloton

Peloton shares jumped Tuesday following news the company would release two new products — a new premium version of its connected bike along with a budget treadmill. The company reports its fiscal fourth quarter earnings Thursday.

Peloton Bike+ will be $2,495 and include a swivel monitor, allowing for more than cycling workouts. The original bike will be discounted 15% to $1,895 and the company is offering $350 refunds to those who purchased it in the past 30 days. The new budget treadmill will retail at $2,495, almost $2,000 less than the Peloton Tread+.

The two new products help round out Peloton’s portfolio as more consumers are looking to give up their gym memberships. Peloton Chief Financial Officer Jill Woodworth said the company has 2.6 million members for its $39-per-month subscription workout service.

Peloton Stock By The Numbers: 

— Stock jumped 14% Tuesday after new product announcements.

— Shares up 187% year-to-date.

— Third quarter sales were up 66% year-over-year to $524.6 million.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

TopGolf representatives celebrate their ribbon-cutting ceremony with Bay County residents in Panama City Beach, Fla., June 26, 2025. (

Callaway Offloads Topgolf in $1.1 Billion Sale to PE Firm

The deal unwinds Topgolf’s 2020 merger with Callaway.
The South Milwaukee Planet Fitness at 2901 S. Chicago Ave. will relocate to Oak Creek in summer.

‘People Want to Go to the Gym’: Why Fitness M&A Is Surging..

The fitness and gym industry has had strong deal activity in the first half of the year.
Jun 7, 2025; Harrison, New Jersey, USA; Kansas City Current forward Flora Marta Lacho (30) passes the ball as NJ/NY Gotham FC midfielder Jaelin Howell (7) defends during the second half at Sports Illustrated Stadium.

Gotham FC Owner Wants to Apply Peloton Instructor Model to NWSL Players

“We need to inject our Gotham stars into New York culture.”
Sponsored

Win. Advance. Repeat: The Professional Fighters League’s Rise to Prominence 

As of 2025, PFL has introduced a World Tournament format, where every fighter must battle through a high-stakes bracket to reach a championship.

Featured Today

patrick_mahomes

Less Than Super TV Viewership

CBS Sports’ telecast of the Tampa Bay Buccaneers’ 31-9 victory over the Kansas City Chiefs averaged 91.629 million viewers, down 8%.
person_playing_cricket
December 23, 2020

Prominent Tech Execs Line Up to Back Cricket Growth In the U.S.

More than 20 investors have now bought into American Cricket Enterprise, parent company oMajor League Cricket.
man_riding_stationary_bike
December 28, 2020

Connected Fitness Company Echelon Lands $65 Million Investment

The funding came from Goldman Sachs and North Castle Partners, who now own controlling interests in the company.
Sponsored

From Kobe Bryant to Tom Brady: Mike Repole’s Billion-Dollar Playbook

Mike Repole shares an inside look into building brands & working with star athletes.
woman_holding_hockey_stick
December 23, 2020

NBC to Air NWHL Finals, Adds to Banner Year for Women’s Sports

It will be the first time professional women’s hockey games are shown live on a major national cable network in the U.S.
antetokounmpo_dribbling_basketball
December 23, 2020

‘Giannis Effect’ Felt by Bucks Following Record-Breaking Extension

Since he was drafted in 2013, the Bucks’ valuation has jumped from No. 30 in the league at $312 million to No. 19 at $1.58 billion.
December 22, 2020

Adam Silver Says NBA Expansion is ‘Manifest Destiny of the League’

“It’s sort of the manifest destiny of the league that you expand at some point,” NBA Commissioner Adam Silver said Monday.
December 22, 2020

Adidas Partners With Jerry Lorenzo, Fear of God Brand

Lorenzo will lead creative and business strategy for Adidas basketball globally, and launch a Fear of God athletics sub-brand.