The new international basketball league, designed to compete with the NBA and WNBA, is planning to launch in the fall of 2026, but FOS has learned that Maverick Carter will not be one of the founders after all. FOS deals reporter Ben Horney joins Baker Machado and Renee Washington with the details of this new league, and whether it poses a real threat to the existing powerhouse basketball leagues.
Plus, tech entrepreneur Alexis Ohanian talks through his investments in women’s sports, including his new track league Athlos, which has its New York City event this weekend. Ohanian explains why that league is here to stay, and why his Chelsea FC women’s club could be the first women’s sports franchise worth $1 billion.
Also, the MLB playoffs have been a big success for brands, WNBA Finals ratings set a record, and former ESPN insider Adrian Wojnarowski announces his latest project with St. Bonaventure.
