Wednesday, July 8, 2026

NWSL Officially Makes Denver Its 16th Franchise

The league announced Thursday the new team, starting play in 2026, will have its own new stadium and practice facility.

Soccer balls
Nathan Ray Seebeck-Imagn Images

The NWSL is officially headed to Denver.

The league announced Thursday that the Mile High City will become its 16th franchise in the 2026 season. The news was first reported earlier this month with a record-breaking expansion fee of $110 million, more than double the previous NWSL record.

The ownership group is led by Rob Cohen and Mellody Hobson. Cohen, the CEO of IMA Financial Group, founded in 2001 a local commission to help bring events like all-star games, the Women’s Final Four, and Frozen Four to Denver. He also led an attempt at landing Denver a WNBA team. Cohen will be the controlling owner, with Hobson as the alternate governor. Hobson, the former Starbucks chair, is going in on the Denver team with former Washington Commanders president Jason Wright through a firm they run together focused on women’s sports. Others involved include Jon-Erik Borgen, Kaia Borgen Moritz, Neelima Joshi, Dhiren Jhaveri, and Molly Coors.

The ownership says it’s finalizing plans to build a new stadium and practice facility specifically for the team, and those plans—along with the team’s name, colors, and logo—will be unveiled later.

“The club’s plans for a purpose-built stadium and state-of-the-art training facility demonstrate a commitment to providing world-class environments for our players and fans alike,” NWSL commissioner Jessica Berman said in a statement. “With this ownership group’s vision and dedication, we are confident that Denver NWSL will set new standards for excellence on and off the pitch, inspiring the next generation of players and supporters across the Rocky Mountain region.”

A number of well-known USWNT stars, including Sophia Smith, Mallory Swanson, and Lindsey Horan, are from Colorado.

“Despite producing some of the world’s greatest players and being home to the best sports fans in the country, Denver has been deprived of its own professional women’s team,” Denver mayor Mike Johnston said in a statement. “That changes today.”

Expansion fees for teams in Boston and the Bay Area were both $53 million, though the Northern California ownership group committed $125 million total for the team. Bos Nation FC will also join the league in 2026.

Denver NWSL credited a grassroots group called For Denver FC for being “instrumental” in helping to rally investors in fall 2023 and pursue a bid. Nicole Glaros, Jordan Angeli, Tom Dunmore, and Ben Hubbard led the group, with which Denver NWSL says it will continue to collaborate as it builds its fan base.

Denver beat out competing bids from Cleveland and Cincinnati, the second of which was joined by Caitlin Clark.

The team had already launched a website Thursday and was accepting $30.30 deposits for season tickets.

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

The Cheboygan Junior Chiefs held youth soccer games at Gordon Turner Park on Monday, June 22.

USMNT World Cup Flameout Fuels Youth Sports Debate

Critics say the system prices out talent and drives kids away.

Equal Pay Fight Means $6M for U.S. Women From Men’s World Cup

The men and women evenly split World Cup prize money.

World Cup Ticket Prices Tumble After Hosts All Bounced

With only eight games left, resale prices are plunging.
podcast thumbnail mobile
Front Office Sports Today

7/8/26 – USMNT Ratings, World Cup Bidding War, Big 12’s Monster Deal

0:00

Featured Today

Pillow Fight Championship

How Obscure Sports Get Mainstream TV Deals

For niche sports, getting on TV often matters more than getting paid.
ATLANTA, GA - September 05: Georgia Lottery fireworks after the game against the Seattle Mariners at Truist Park on Friday, September 5, 2025 in Atlanta, Georgia.
July 2, 2026

Inside the Spectacle and Science of MLB Fireworks

Postgame fireworks are lighting up baseball for America250.
Kansas City Chiefs
July 1, 2026

NFL Teams Push to Turn Futbol Fans Into Football Devotees

NFL teams are courting international soccer fans during their World Cup visits.
June 26, 2026

What We Saw Traveling the U.S. for the World Cup Group Stage

The knockout stage begins Sunday.
June 26, 2026

In an Era of $1,000 Tickets, $10 Watch Parties Bring Fans Together

Stadium watch parties now rival home-game experiences.
Aug 24, 2024; Oakland, California, USA; The major league baseball logo is seen on signage near the player's entrance to the field at Oakland-Alameda County Coliseum before the game between the Oakland Athletics and the Milwaukee Brewers. Mandatory Credit: Robert Edwards-USA TODAY Sports

MLB Takes Another Swing at India With Cricket Star

MLB is looking to tap further into the world’s most populous country.
Dec 7, 2025; Atlanta, Georgia, USA; Hall of Fame outfielder Ken Griffey Jr. takes photos during a game between the Seattle Seahawks and Atlanta Falcons in the first quarter at Mercedes-Benz Stadium. Mandatory Credit: Brett Davis-Imagn Images
July 7, 2026

Ken Griffey Jr. Wants to Bring Black Athletes ‘Back to Baseball’

Griffey’s fourth annual Swingman Classic will take place on Friday.
Mar 12, 2026; Toronto, Ontario, CAN; Anaheim Ducks forward Leo Carlsson (91) skates against the Toronto Maple Leafs during the third period at Scotiabank Arena. Mandatory Credit: John E. Sokolowski-Imagn Images
July 7, 2026

Ducks’ $90M Carlsson Decision Looms

The Flyers’ offer for the emerging star sets an NHL salary record.
Sponsored

Josh Childress: Why Now Is the Time for NBA Expansion

Josh Childress on why he invested in the Portland Thorns, the case for NBA expansion, and donating to Stanford NIL.
Sep 29, 2025; Boston, MA, USA; Boston Celtics president of basketball operations Brad Stevens talks to reporters during media day at the Auerbach Center. Mandatory Credit: David Butler II-Imagn Images
July 6, 2026

Brad Stevens Preaches ‘Optionality’ in Defense of Jaylen Brown Trade

The Celtics executive conceded that the trade wasn’t popular with fans.
Jun 17, 2026; Southampton, New York, USA; Bryson DeChambeau (L) and Jon Rahm (R) walk together during a practice round for the U.S. Open golf tournament.
July 6, 2026

Clock Is Ticking on LIV Golf’s Search for New Investors

LIV’s U.K. event is scheduled to begin July 23.
Jul 1, 2026; Philadelphia, Pennsylvania, USA; Philadelphia Phillies first baseman Bryce Harper (3) reacts before the fourth inning at Citizens Bank Park.
July 6, 2026

No Timer in Derby, New 3-on-3 Game Among MLB All-Star Changes

The midseason showcase includes several schedule and format shifts.
Jun 17, 2026; Southampton, New York, USA; Jon Rahm plays his tee shot on hole 15 during a practice round for the U.S. Open golf tournament.
July 6, 2026

Rahm Headlines 7 LIV Players at PGA Tour’s Scottish Open

The Scottish Open is co-sanctioned with the DP World Tour.