• Loading stock data...
Wednesday, March 25, 2026

NFT-Focused American Group’s Bid to Buy Soccer Team Rejected

  • American investor group WAGMI United’s attempted foray into the English soccer arena has been rejected. 
  • Stefan Rupp, owner of League Two’s Bradford City AFC, declined an offer for WAGMI United to purchase the team.
(Bradford-City-Rupp-Wagmi-United)
Bradford City AFC/Design: Alex Brooks

American investor group WAGMI United’s attempted foray into the English soccer arena has been rejected. 

Stefan Rupp, Chairman of League Two’s Bradford City AFC, declined an offer for WAGMI United to purchase the team, known as the Bantams.

The decision comes shortly after a Washington Post report stating the group was in “advanced stages” to purchase an unnamed English Football League team.

“A great deal has been aired publicly since the offer was made,” Rupp said. “This, as well as a number of factors which will remain private, has led me to this decision.” Rupp added, “the matter is closed.”

Led by former ESPN gambling analyst Preston Johnson and investor Eben Smith, WAGMI United includes:

  • Philadelphia 76ers president Daryl Morey
  • VaynerX chair Gary Vaynerchuk
  • Social media personality Bryce Hall

New Revenue Model

The group intends to use NFTs as a core revenue generator while leveraging advanced analytics to help run the team.

The group doesn’t plan to offer fans securities in a team it might purchase, but hopes to transfer certain intellectual property rights to people who purchase their digital collectibles. 

They previously said their goal is to reinvest the proceeds into the team to ascend the English Football League system and eventually reach the Premier League. It now appears the group will have to find another avenue into England’s top soccer league.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Jan 25, 2026; Seattle, WA, USA; Seattle Seahawks quarterback Sam Darnold (14) passes against the Los Angeles Rams during the first half in the 2026 NFC Championship Game at Lumen Field.

NFL Season Start Moves Up to a Wednesday

The league’s new-look schedule for 2026 takes further shape.

NFL Plans to Avoid ‘Fail Mary’ Repeat With Replay Safety Net

As the labor situation stalls, the league makes more alternate plans.

NFL-Backed Flag Football Event Draws Sub-650K TV Audience

The Tom Brady-led event draws a relatively low audience.
Jan 12, 2026; Pittsburgh, PA, USA; Pittsburgh Steelers head coach Mike Tomlin before an AFC Wild Card Round game against the Houston Texans at Acrisure Stadium. Mandatory Credit: Barry Reeger-Imagn Images
exclusive

Mike Tomlin Signs With Sports Media Agency The Montag Group

Tomlin is widely regarded as one of the top media free agents.

Featured Today

Maxime Vachier Lagrave

The Planet’s Best Chess Players Are Having Their LIV Golf Moment

Chess’s most prestigious tournament is battling a splashy Saudi event.
Beau Brune/LSU
March 22, 2026

College Athletic Departments Are Becoming Media Companies

“There’s only so many tickets you can sell, but content is infinite.”
March 18, 2026

AI College Recruiting Reels Aren’t Fooling Scouts

College coaches and recruiters are way ahead of cheating athletes.
March 7, 2026

Alex Eala Has Become One of the Biggest Draws in Tennis

Eala will face Coco Gauff in the third round at Indian Wells.
Dec 4, 2022; Doha, Qatar; France fans before a round of sixteen match between France and Poland in the 2022 FIFA World Cup at Al Thumama Stadium. Mandatory Credit: Yukihito Taguchi-USA TODAY Sports

World Cup Cities Scaling Back Fan Fest Plans

New Jersey and Seattle are ditching massive Fan Fests for smaller events.
Oct 6, 2024; London, United Kingdom; British and United States flags on the field at Tottenham Hotspur Stadium.
September 29, 2025

From Dublin to London: Vikings on NFL’s First Multi-Country Road Trip

The Jaguars have previously played consecutive games in the U.K.
Jul 30, 2022; Irvine, CA, USA; A general view of the official NFL balls on the field during Los Angeles Rams training camp at University of California Irvine.
October 20, 2025

Saudi Arabia Wants to Bring American Football to the Middle East

The Middle Eastern nation wants to host major football events.
Sponsored

Why Capital Is Flooding Into Women’s Soccer

Assia Grazioli-Venier breaks down how she evaluates opportunities across the sports landscape.
Noah Lyles (USA) wins the men’s 100m final during the Paris 2024 Olympic Summer Games at Stade de France in Saint-Denis, France, Monday, Sunday, Aug. 4, 2024.
September 22, 2025

Summer Olympics Face a Climate-Induced Heat Check

The World Athletics president says the status quo is not sustainable.
Jun 13, 2018; Moscow, Russia; A general view of a beer stand inside of Luschniki Stadium one day prior to the start of the FIFA World Cup 2018.
February 12, 2025

Saudi Arabia Says No Alcohol at 2034 World Cup

Saudi Arabia won’t allow alcohol anywhere during the 2034 World Cup.
January 13, 2025

Newsom Adamant About L.A. Hosting 2028 Olympics

Gavin Newsom says there’s a “Marshall Plan” to rebuild Los Angeles.
Paralympics Tiktok
August 25, 2024

The Paralympics TikTok Account Isn’t What You Think

A cheeky TikTok account is opening the world of Paralympic sports.