NFT Collectors Racing for Horses

    • ZED has changed how consumers interact with NFTs.
    • It's structured so consumers not only collect NFTs but use them to compete against other digital owners.

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ZED, a blockchain-based digital horse racing game, has changed how consumers interact with NFTs.

The game is structured so consumers not only collect NFTs but also use them to compete. In this case, users purchase, breed, and auction digital horses, which are then used to race against other owners’ digital horses. 

ZED horses have five different properties that help determine their value and rarity: bloodline, breed, color, gender, and genotype. The abundance of potential racehorse combinations makes ZED a dynamic and unique NFT venture. The racehorses can be purchased in packs similar to NBA Top Shot.

Only 38,000 horses will ever be created on ZED. The last drop contained 500 racehorses and sold out in less than 3 hours. The most sought-after breed of racehorse – the ZL – sold out in less than 60 seconds.

Each race is limited to 12 horses, with eight randomly assigned spots and four buy-in positions that create another revenue stream for the platform. In February, ZED also partnered with esports betting and entertainment company Unikrn. 

“We’re trying to bridge the gap between modern-day wagering and blockchain,” Unikrn CEO Rahul Sood told CoinDesk.