• Loading stock data...
Tuesday, February 18, 2025

NFL Reportedly Hit $11.1B in Revenue During 2021

  • Revenue for the NFL’s 2021 season reportedly reached $11.1 billion.
  • The figure is 12% higher than 2020’s revenue.
NFL-Revenue
Kirby Lee-USA TODAY Sports

National revenue for the NFL’s 2021 season reportedly reached $11.1 billion — totaling $343.75 million for each team.

The figure is 12% higher than in 2020, according to a report, which says it’s a record tally — though in January, Bloomberg reported the NFL’s 2019 revenue to be $15 billion, with the goal of boosting it to $25 billion by 2027.

The figure from Thursday’s report includes media rights, sponsorships, and shared revenue and royalties from NFL subsidiaries and affiliates. 

  • Sponsorship revenue for the league reportedly increased 23%. Outlets recently reported that the league was nearing $2 billion in sponsorship deals for the first time.
  • Before the start of the season, it was estimated the teams’ revenue would fall between $335 million and $340 million.

All but one of the league’s 32 teams are privately owned, meaning local revenue isn’t known. The Green Bay Packers are the sole NFL franchise that makes results public, though their figures give insight into the rest of the league. 

The Packers’ 2021 report will be released this month. In 2020, they reported $309.2 million in revenue — up from $296 million in 2019 — with $62 million in local revenue.

Future Finances

The NFL’s revenue is poised to go up. Last year, the NFL signed broadcasting deals worth roughly $113 billion, setting teams up for more than $400 million in revenue. Most of the deals begin in 2023, but ESPN’s deal — roughly $2.7 billion annuallybegan this year.

The league is also working to grow its international business to $1 billion. Last year, it began allowing teams to market in specific foreign countries.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

ESPN Is Treating 4 Nations Finale Like a Stanley Cup Final

The in-season 4 Nations tournament made waves over the weekend.

Super Bowl LIX Sets Yet Another TV Ratings Record

A record 182.8 million unique viewers watched at least one minute of the game.
Tee Higgins

Could Tee Higgins Be the Only NFL Player Franchise-Tagged This Year?

NFL teams appear to be using the tag sparingly this winter.

Super Bowl of Hockey? U.S.-Canada Final Hits Record Ticket Prices

Demand for the game has roughly quadrupled over the last 10 days.

Featured Today

Feb 15, 2025; Montreal, Quebec, CAN; [Imagn Images direct customers only] Team United States forward Matthew Tkachuk (19) and Team Canada forward brandon Hagel (38) fight in the first period during a 4 Nations Face-Off ice hockey game at the Bell Centre.

Inside the Push for the NHL’s Next Era of International Competition

Players have been clamoring, and the league is all in.
Aug 11, 2024; Paris, France; Medals are carried out on Louis Vuitton trays after the women's volleyball gold medal match during the Paris 2024 Olympic Summer Games at South Paris Arena
February 16, 2025

LVMH’s New Push: World’s Most Powerful Luxury Group Is Coming for Sports

LVMH is making long-term deals—and they’re not done.
Feb 18, 2024; Indianapolis, Indiana, USA; Eastern Conference guard Damian Lillard (0) of the Milwaukee Bucks reacts after a play during the second half of the 73rd NBA All Star game at Gainbridge Fieldhouse.
February 15, 2025

The NBA’s Latest Attempt To Solve the All-Star Game Conundrum

A new mini-tournament on a lame-duck network may not solve the problem.
Jan 9, 2025; Pittsburgh, Pennsylvania, USA; Edmonton Oilers center Connor McDavid (97) checks Pittsburgh Penguins center Sidney Crosby (87) during the third period at PPG Paints Arena
February 11, 2025

‘Important’ 4 Nations Face-Off Can Be NHL’s All-Star Antidote

“The stars have been lobbying the league for an event like this.”
Feb 3, 2025; New Orleans, LA, USA; Super Bowl LIX signage at the Hyatt Hotel.

New Orleans Home Rentals Skyrocket Around Super Bowl

Short-term rental revenue has already reached $10.5 million.
October 18, 2024

Skechers Wasn’t Cool. Then NBA Stars Started Wearing Them

The brand is not traditionally cool. Embiid, Randle, and others don’t care.
November 4, 2024

Super Bowl Ads Sell Out Three Months Early, at Record Price

Ad units are believed to be selling at more than $7 million per 30 seconds.
Sponsored

How UBS Crafts Impactful Partnerships Across Sports, Arts, and Culture

As UBS continues to expand its impressive array of sports and entertainment partnerships, the company solidifies its position as a leader in wealth management.
October 17, 2024

Netflix Shares Rise on Strong Earnings As Christmas NFL Games Lie Ahead

The next two months will include the Tyson-Paul fight and the NFL Christmas Day games.
September 21, 2024

Fanatics’ NHL Jersey Plan

The sports merchandising giant rolls out four tiers of redesigned NHL jerseys.
A view of a Nike retail store in New York City.
August 15, 2024

Nike Shares Surge As Bill Ackman Invests, Igniting Turnaround Hopes

The billionaire hedge-fund executive holds significant influence in the market.