• Loading stock data...
Thursday, July 3, 2025

New Pac-12 Media Rights Deal Won’t Come in 2022

  • The Pac-12 has ranked last in annual revenue distribution among Power 5 conferences.
  • Its media rights deals with FOX and ESPN have an average annual value of $250 million.
PAC 12 logo on football field
Ron Chenoy-USA TODAY Sports

The Pac-12 Conference will not be getting a new media rights deal anytime soon. 

Commissioner George Kliavkoff said the Power 5 conference won’t secure a new rights pact before the end of 2022 as it is in “no rush” to complete a deal after starting negotiations in July.

The lack of urgency to land a new media rights deal comes as the Pac-12 handles a shakeup of its membership before its current deals with FOX and ESPN expire in 2024. 

In June, USC and UCLA agreed to leave the Pac-12 for the Big Ten — a loss of two key members of a conference that has struggled to sustain success in revenue-generating football.

A decision on UCLA’s fate will be decided on Dec. 14

  • The Pac-12 has ranked last in annual revenue distribution among Power 5 conferences.
  • Its deals with FOX and ESPN have an average annual value of $250 million
  • Average viewership of Pac-12 games on FOX, ABC, and ESPN is up 18% year-over-year.

The Pac-12 is pursuing a new media rights deal with Amazon, sources tell Front Office Sports. A deal would add to Amazon’s growing sports portfolio, which includes the NFL’s “Thursday Night Football.”

Pac-12 Pursuing Amazon for Next Media Deal

The conference is vying for a lucrative rights deal to attract members.
September 20, 2022

Prime Addition

Pac-12 member Colorado is expected to garner more attention for the conference with the hiring of NFL Hall of Famer Deion Sanders as its head football coach.

Sanders has signed a five-year, $29.5 million deal with the Buffaloes. The deal is $2 million more per year than Colorado has ever paid for a coach.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

exclusive

WNBA Players Reject League’s First CBA Offer

Players felt the initial proposal wasn’t “entirely responsive” to their request.

NHL to Rejoin Olympic Ice in Milan—and NBC Set to Cash In

NHL players last competed in the Olympics in 2014.

Commanders’ $3.8B Stadium Deal in Jeopardy? Mayor Sounds the Alarm

Political tensions rise about delays in stadium funding approval.

Paramount Settles Trump Suit Ahead of NFL Season, Skydance Merger

The deal likely allows the much larger Skydance merger deal to proceed.

Featured Today

The Battle Over Wimbledon’s Ambitious Expansion Plan

A classic NIMBY standoff on one of the most hallowed grounds in sports.
Seattle Rough & Tumble
June 28, 2025

Women’s Sports Bars Are on the Rise. Survival Isn’t Guaranteed

Some women’s sports bars are cashing in. Others are clawing for funding.
June 27, 2025

Shitposters Have Taken the Reins of Pro Sports’ Official Voices

Meet the social media pros turning sports teams into internet trolls.
Jun 17, 2025; Sunrise, Florida, USA; Florida Panthers center Sam Reinhart (13) hoists the Stanley Cup after winning game six of the 2025 Stanley Cup Final against the Edmonton Oilers at Amerant Bank Arena
June 26, 2025

Stanley Cup’s International Summer Tour: Rules, Repairs, and Raucousness

No pro trophy tour compares to the NHL’s three-month global victory lap.
Ohio State

Collectives Funnel $20 Million to College Athletes on Last Day Before Revenue..

Collectives frontloaded payments just before the revenue sharing era begins July 1.
June 30, 2025

College Sports Revenue-Sharing Underway As More Changes Loom

July 1 marks the first day schools can directly pay players.
July 1, 2025

Big Ten Commish Still Pushes for 4 Auto CFP Bids in 16-Team..

The conference wants four guaranteed spots in the Playoff.
Sponsored

Hottest Matchups Following NFL Schedule Release

The NFL released the 2025 regular-season schedule, and anticipation is already building in the ticket marketplace with four months to go.
June 30, 2025

Pac-12 Hits Football Membership Threshold With Texas State Entry

The school is paying $5 million to leave the Sun Belt Conference.
Mar 23, 2025; Raleigh, NC, USA; Baylor Bears guard Jeremy Roach (3) reacts after a play during the first half against the Duke Blue Devils in the second round of the NCAA Tournament at Lenovo Center.
June 26, 2025

Power Four Put Finishing Touches on How Revenue Sharing Era Will Work

The agreement stipulates that schools can’t sue to challenge any terms of the settlement.
June 26, 2025

Pac-12 Rebuild Nears Completion With 2026 Texas State Addition

The Sun Belt school is likely joining the Pac-12 in 2026.
Sep 16, 2023; Stanford, California, USA; Sacramento State Hornets running back Elijah Tau-Tolliver (25) celebrates after a touchdown during the fourth quarter against the Stanford Cardinal at Stanford Stadium.
June 25, 2025

Sacramento State ‘Full Steam Ahead’ for FBS Despite Not Receiving NCAA Waiver

The Hornets launched a public campaign to join the FBS last fall.