Tuesday, March 10, 2026

NBA Sees $100M Annual Player Salaries In Its Future

  • League’s first nine-figure annual player salary expected within next decade
  • Salary cap increases to be managed as part of current labor deal
Benny Sieu-USA TODAY Sports

The NBA already boasts the largest player salaries in U.S. pro team sports — an average of nearly $10.8 million — but is now looking at the next major milestone: $100 million annual player salaries.

LeBron James and Stephen Curry each already exceed $100 million in yearly earnings when factoring in endorsements and other off-court activities. 

But amid continually escalating salary caps and on the cusp of riches from a new set of media rights contracts, the league is now less than a decade away from making nine-figure base compensation a reality.

The current labor deal between the NBA and National Basketball Players Association limits the annual jump in the salary cap to 10% in order to smooth out the influx of new revenue — an effort to avoid issues from the cap’s 34% bump in 2016 following the last media rights deals.

Yet with projected increases to the cap and existing rules surrounding supermax contracts, NBA players will exceed $80 million base salary as soon as 2029, and potentially reach $100 million three years after that.

It was only in 1996 that NBA players began to sign $100 million contracts covering multiple seasons, with Washington Bullets star Juwan Howard becoming the first to do so in a seven-year pact.

In the meantime, new salary thresholds continue to be set with Jaylen Brown’s historic five-year deal this past summer with Boston worth $304 million, and Damian Lillard’s contract extension with Milwaukee that currently projects him to become the NBA’s first player above $60 million in the 2026-27 season. 

Lillard’s status as a salary trailblazer, however, could be challenged by his Bucks teammate, two-time league MVP Giannis Antetokounmpo, who agreed to a blockbuster three-year contract extension on Monday that could be worth as much as $186 million depending on the league’s future salary cap.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Adam Silver Steps In and Cancels Hawks’ Magic City Promotion

“Magic City Monday” was scheduled for March 16.
Oct 26, 2024; Charlotte, North Carolina, USA; Miami Heat guard Terry Rozier (2) drives the baseline against the Charlotte Hornets during the first quarter at Spectrum Center. Mandatory Credit: Nell Redmond-Imagn Images

Hornets Send Heat Second-Round Pick to Settle Rozier Issue

Rozier hasn’t played since his October arrest.
Mar 15, 2024; Toronto, Ontario, CAN; Toronto Raptors forward Jontay Porter (34) points to a spot as he controls the ball against Orlando Magic center Wendell Carter Jr. (34) during the second half at Scotiabank Arena.

The NBA Banned Jontay Porter. He’ll Play Pro Basketball Saturday

Porter will start for the Seattle Superhawks, the team’s coach tells FOS.

Arike Ogunbowale Arrested at Unrivaled Title Celebration

Ogunbowale was arrested Thursday night at a Miami club.

Featured Today

Alex Eala Has Become One of the Biggest Draws in Tennis

Eala will face Coco Gauff in the third round at Indian Wells.
Jun 9, 2021; Paris, France; The racket of Coco Gauff (USA) after she smashed it during her match against Barbora Krejcikova (CZE) on day 11 of the French Open at Stade Roland Garros
March 6, 2026

The ‘Rage Room’ Is the Hottest Place in Tennis

The idea came from a player podcast.
March 5, 2026

Mark DeRosa Is Still Baseball’s Swiss Army Knife

DeRosa is the sport’s utility player both on the field and off.
Nicole Silveira
March 3, 2026

The Tattoo Marking Membership in the Most Exclusive Club in Sports

For athletes, the Olympic rings tattoo is “about everything it took.”

NFL Teams Waste No Time Striking Early Deals Ahead of Free Agency

Many of the top available free agents are quickly striking new deals.
March 9, 2026

Dolphins Move On from Tua With Record $99.2M Dead Cap Hit 

The NFL franchise changes course, despite the hefty financial consequences.
The participants in the first Content Creator Classic at TPC Sawgrass after Grant Horvat (with trophy) won with a birdie putt at the par-3 17th hole of the Players Stadium Course at TPC Sawgrass on March 12.
March 9, 2026

Players Championship Kicks Off This Week—Without a Creator Classic

Last year’s influencer event at TPC Sawgrass had several viral moments.
Sponsored

Inside the Sports Experience Economy: How On Location Is Shaping FIFA World Cup 2026 Hospitality

On Location is delivering premium, once-in-a-lifetime experiences at the 2026 FIFA World Cup.
Min Woo Lee watches his chip from a bunker on on the fourth hole during the third round of The Players Championship PGA golf tournment Saturday, March 15, 2025 at TPC Sawgrass in Ponte Vedra Beach, Fla.
March 9, 2026

The Players Championship: High Stakes for the PGA Tour

PGA Tour CEO Brian Rolapp is expected to announce major changes.
March 8, 2026

UFC Sets White House Fight Card Despite Expected Loss

The high-profile event in Washington will definitely lose money.
March 8, 2026

World Baseball Classic’s Energy Is Winning Over MLB Stars

The Tigers ace considers remaining in the international tournament.
March 8, 2026

NFL Teams Armed With Record Cap Space Enter Free Agency

An elevated salary cap and available talent will fuel robust spending.