Wednesday, October 7, 2026
  • -
    days
  • -
    hours
  • -
    minutes
  • -
    seconds

LeBron Chides Media for Lack of Attention on Controversial Jerry Jones Photo

  • The Lakers star said he faced many questions on Kyrie Irving backlash.
  • The comments come off of Washington Post report on Little Rock Nine event.
LeBron James throws football while wearing Dallas Cowboys hat
Tim Heitman-USA TODAY Sports

Want more from Front Office Sports
in your search results?

Add Front Office Sports on Google

When Kyrie Irving promoted antisemitic content and refused to denounce antisemitism, he faced media backlash and lost many of his endorsements.

Now, LeBron James is wondering why Jerry Jones isn’t facing similar scrutiny for a questionable moment in his past.

After the Lakers’ 128-109 win over the Trail Blazers on Wednesday, James concluded his postgame press conference by asking media members why they weren’t asking him about a photo that recently surfaced of Jones being an onlooker at the infamous Little Rock Nine event in Little Rock, Arkansas.

A recent Washington Post story questioned Jones’ contributions to advancing Black people in the NFL, while displaying the photo prominently in the piece.

Artwork portrait of late Los Angeles rapper Nipsey Hussle

LeBron James’ SpringHill Company to Produce Nipsey Hussle Docuseries

It will feature new archival footage, and interviews from over 50 collaborators.
November 16, 2022

Jones defended his presence at the event, saying he was simply curious and did not participate in any discrimination against the Black students at Little Rock Central High.

“I didn’t know at the time the monumental event really that was going on,” Jones added. “I’m sure glad that we’re a long way from that. I am. That would remind me [to] just continue to do everything we can to not have those kinds of things happen.”

All the same, James was quick to point out the hypocrisy to the media.

“When I watch Kyrie talk and he says, ‘I know who I am, but I want to keep the same energy when we’re talking about my people and the things that we’ve been through,’ and that Jerry Jones photo is one of those moments that our people, Black people, have been through in America,” he said. “When [Black people] do something wrong, or something that people don’t agree with, it’s on every single tabloid, every single news coverage, it’s on the bottom ticker. It’s asked about every single day.

“But it seems like to me that the whole Jerry Jones situation, photo — and I know it was years and years ago and we all make mistakes, I get it — but it seems like it’s just been buried under, like, ‘Oh, it happened. OK, we just move on.’ And I was just kind of disappointed that I haven’t received that question from you guys.”

Dallas-Cowboys

NFL Team Values Increase 28% As Cowboys Hit $8B

Forbes unveiled its list of the most valuable NFL teams in 2022.
August 22, 2022

Although the Irving and Jones situations are different, which may give the latter some respite, the Post pointed out that the Cowboys owner has never hired a Black head coach.

James used to be a Cowboys fan — but has since renounced his fandom following the team’s handling of the Colin Kaepernick situation.

Download the FOS App

The business of sports, in your pocket.

QR code to download the app

Scan the QR code to get the app now.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Colts’ Irsay-Gordon Defends Her Ownership Approach Amid Criticism

Leadership is “about listening,” she told Front Office Sports Tonight.
Basketball - Euroleague - Final - Olympiacos v Real Madrid - Telekom Center, Athens, Greece - May 24, 2026 Olympiacos' Nikola Milutinov in action with Real Madrid's Chuma Okeke and Alberto Abalde

EuroLeague Rejects NBA’s Initial Offer to Collaborate

Owners feel the proposal undervalued EuroLeague, sources tell FOS.

NFL Referees Association to Challenge Officials’ Suspensions

The NFLRA called the penalties “excessive and inconsistent with past precedent.”
A drone view shows the Paramount water tower at Paramount studios in Hollywood and the Hollywood sign, in Los Angeles, California, U.S., August 24, 2026.

Newly Formed Skydance Is a Force in Sports Media

The large-scale deal creates a sports media colossus.
podcast thumbnail mobile
Front Office Sports Today

10/7/26 – EuroLeague Rejects NBA, LeBron’s Helicopter Sparks Backlash, $12M Super Bowl Ads

0:00

Featured Today

Cubs behind the scenes

Hollywood and TikTok: Sports Media’s New ‘Blueprint’

Teams and leagues are pouring money into the quest for fans.
October 2, 2026

How the Baseball Cap Became a ‘Behemoth’

The hat has become essential for athletes, fans, and the sports-agnostic.
Morishita-Sato-homerun-celebration-at-Meiji-Jingu-Baseball-Staidum-2025
September 28, 2026

Japanese Baseball Is Fighting Back Against MLB Talent Drain

Nippon Professional Baseball is reimagining how to be a global juggernaut.
Aug 9, 2026; Bedminster, New Jersey, USA; President Donald Trump walks out of the clubhouse during the final round of the LIV Golf New York tournament at Trump National Bedminster.
September 25, 2026

Trump’s Year of Sports Gets Busier With CFB, Presidents Cup

The impact of Trump’s attendance varies across each sporting event.
A Bar of Their Own
September 25, 2026

Women’s Sports Bars: Novelty Has Worn Off, ‘That’s a Good Thing’

They’re leveling up, but sustainability remains the first consideration.
Max Kellerman Ring Magazine
Exclusive

Max Kellerman, LeSean McCoy Not Returning to DAZN Boxing Show

DAZN announced Tuesday that Mario Lopez is joining the show.
Opinion
October 5, 2026

Tony Romo Had an Enormous Impact on NFL TV

The “Romo Effect” will be felt for years to come.
Feb 24, 2026; Portland, Oregon, USA; A general view of the Portland Trail Blazers logo at half court before the game against the Minnesota Timberwolves at Moda Center. Mandatory Credit: Soobum Im-Imagn Images
October 6, 2026

Braiden Bell Seeks Blazers Reinstatement After Firing

Bell was fired over social media posts he made as a teenager.
Sponsored

Beyond the Scorecard: How Dow Is Putting Purpose at the Center of Women’s Golf

Discover how Dow and the LPGA are building a partnership with lasting impact.
Suzy Kolber at Front Office Sports
October 5, 2026

Suzy Kolber Talks ESPN Layoff, ‘Unconventional’ Path to Scripps

Kolber also addressed why she thinks ESPN’s “middle class” is disappearing.
Jul 14, 2023; Atlanta, Georgia, USA; A detailed view of a Chicago White Sox hat and glove in the dugout against the Atlanta Braves in the fourth inning at Truist Park. Mandatory Credit: Brett Davis-USA TODAY Sports
First at FOS
October 2, 2026

White Sox Announcer John Schriffen’s Status With Team Uncertain

Schriffen has been the TV voice of the White Sox since 2024.
CBS sportscaster and former NFL quarterback Tony Romo chats with the media Tuesday, June 27, 2023 during the OSF Children's Hospital of Illinois Championship & Pro-Am at Metamora Fields Golf Club.
October 2, 2026

Tony Romo Out at CBS After OWI Arrest

Romo had been on indefinite leave since August.
David Ellison, CEO of Paramount Skydance, speaks during the Paramount Pictures presentation at CinemaCon, the official convention of Cinema United, in Las Vegas, Nevada, U.S., April 16, 2026.
October 2, 2026

Parent of CBS Sports and TNT Sports Gets a Name: Skydance

The media megadeal is set to close on Tuesday.