• Loading stock data...
Sunday, October 5, 2025

Ice, Ice, Maybe: Atlanta’s $3B NHL Arena Project Approved

Atlanta has already lost two NHL franchises, but the market is very different than when the Flames and Thrashers played there.

Tom Szczerbowski-Imagn Images

Even without a formal expansion process in place, a potential NHL return to Atlanta took another sizable step forward late Wednesday as officials in suburban Forsyth County, Ga., approved plans for a $3 billion development that would include an 18,000-seat, league-ready arena for a new franchise. 

Commissioners in the county, located in the northeast part of the Atlanta region, have moved forward on The Gathering at South Forsyth, a 100-acre, mixed-use proposal from local car dealer and developer Vernon Krause that would also feature residential, retail, hospitality, and entertainment spaces. 

“This vote marks a catalytic step forward in bringing this visionary project to life,” Krause said. “Our team is more energized than ever as we prepare to meet with NHL Commissioner Gary Bettman to discuss possible expansion.”

The NHL, however, has not committed to expanding to Atlanta or adding any franchises at all beyond the current 32. Before the start of the ongoing Stanley Cup Final between the Panthers and Oilers, league deputy commissioner Bill Daly said the expansion question will be handled on a case-by-case basis.

“If somebody wants to essentially apply for an expansion franchise and has all the requisite elements that we would look for in an expansion franchise, we would raise it with the Board of Governors and see if they have any interest in it,” Daly said. “There are some people we’ve talked to more than others, but there’s a lot of interest, which I think we’re gratified with.”

Along similar lines, the NHL has been very careful not to comment prematurely on any specific proposal. 

Prior History

Atlanta will need to overcome the history of two prior, separately owned NHL franchises that left for Canada. The Flames played in the former Omni Coliseum from 1972 to 1980 before relocating to Calgary. The Thrashers were at what is now State Farm Arena, also in downtown Atlanta, from 1999 to 2011, but then moved to Winnipeg to become the second iteration of the Jets. 

Such a legacy of multiple departures, however, is not necessarily a dealbreaker. Washington again has a Major League Baseball franchise with the Nationals after two prior versions of the Senators relocated, and Los Angeles is back in the NFL with the Rams and Chargers after those teams previously left the market.

Atlanta, meanwhile, continues to grow in population and national importance and has risen to the No. 7 U.S. media market. The Forsyth County proposal will tap into that broader notion, pushing a more exurban plan, as The Gathering location is more than 30 miles from downtown Atlanta. The Braves’ presence in Cobb County serves as a model for not only the neighboring NHL advocates but also many other pro teams with its influential mixed-use development, the Battery. That complex, which includes Truist Park, however, is half the distance to downtown.

“We look forward to continuing our work with the development team to ensure The Gathering becomes a model for regional growth and innovation,” said Forsyth County manager David McKee.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Sep 23, 2025; Dallas, Texas, USA; Dallas Stars forward Adam Erne (76) looks on during the game between the Dallas Stars and the Minnesota Wild at American Airlines Center
exclusive

Dallas Stars Eyeing Possible Move to Plano in 2031

The team needs to figure out where they’ll play starting in 2031.

ESPN’s Ben McDonald Stays on Padres-Cubs Call Despite NHL Flap

ESPN sticks with McDonald after his viral hockey “zero chance” jab.
Blake Bortles appears set to exit Jacksonville with a career 24-49 record.

Private Equity’s Sports Push Has Entered Overdrive

Athletes like Blake Bortles and Rob Gronkowski are diving into sports investing.

Kirill Kaprizov’s Mega-Deal Signals New Era in NHL Spending

The NHL team raises its prior offer and closes the deal.

Featured Today

Paul Cartier

Sports Organists Are Still Thriving in the Era of Raucous Arena Music

“When they walk out and they see a real organ guy, it’s like, ‘Wow.’”
Sep 27, 2025; Milwaukee, Wisconsin, USA; Milwaukee Brewers center fielder Jackson Chourio (11) rounds the bases after hitting a home run during the sixth inning against the Cincinnati Reds at American Family Field.
October 4, 2025

Milwaukee Moneyball: Brewers Are Beating MLB’s Deeper Pockets

Milwaukee is holding its own against big-budget competitors.
Kōloa Rum Company Rum Rusher
September 27, 2025

Panthers Bubbly, Jets Wine, Manning Whiskey: The Sports Booze Boom

A sommelier dives into the sports booze trend—and tries Jets wine.
Nov 17, 2024; Pittsburgh, Pennsylvania, USA; Pittsburgh Steelers fans wave Terrible Towels against the Baltimore Ravens during the fourth quarter at Acrisure Stadium
September 26, 2025

Steelers’ Irish Roots Are Deeper Than NFL Dublin Game

The Steelers have history and the foundation for a future in Ireland.
Signs promoting the FIFA World Cup Final coming to MetLife Stadium in East Rutherford, NJ on Wednesday Feb. 7, 2024. The World Cup is held every four years and the 2026 World Cup Final match will be played at MetLife Stadium.

High Ticket Prices Define First World Cup Presale

Most fans weren’t picked for the pricey first presale window.
Sep 28, 2025; Dublin, Ireland; Pittsburgh Steelers fans cheer during the fourth quarter against the Minnesota Vikings during an NFL International Series game at Croke Park.
October 3, 2025

NFL Wants to Play on a Record Fifth Continent

Asia is in the league’s sights after a 2026 game in Australia.
[US, Mexico, & Canada customers only] Mar 16, 2025; Singapore, SINGAPORE; Joaquin Niemann in action during the final round of LIV Golf Singapore at Sentosa Golf Club.
October 3, 2025

LIV Golf Lost $461M in Non-U.S. Operations in 2024

Public financial filings were released this week in the U.K.
Sponsored

How Soccer Star Jozy Altidore Became a Buffalo Bills Owner

Jozy Altidore discusses building a business legacy off the field.
Grand Slam Track
exclusive
October 3, 2025

Investors Keep Grand Slam Track Alive With 8-Figure Lifeline

The league paid athletes half of what they’re owed Friday.
October 2, 2025

FIFA Won’t Move 2026 World Cup Matches Despite Trump Remarks

The organization’s VP pushes back on recent comments from Trump.
[US, Mexico & Canada customers only] Sep 27, 2025; Bethpage, New York, USA; Team Europe's Matt Fitzpatrick celebrates with Tyrrell Hatton after holing his putt to win the hole on the 9th hole during the four-balls on the second day of competition for the Ryder Cup at Bethpage Black.
October 2, 2025

Ryder Cup Fallout Continues As PGA of America Leaders Take Heat

European players are still not happy with the fan behavior.
Cathy Engelbert
October 1, 2025

WNBA Stars Ripped the Commissioner. Where Does the League Go From Here?

Engelbert is set to address the media at the Finals on Friday.