Thursday, September 17, 2026

French Star Gabby Williams Blasts WNBA’s Low Salaries, Prioritization Rule

  • The Olympic silver medalist said the league isn’t paying enough to entice players who could make more money abroad.
  • She’s a critic of the league’s prioritization rule, which forces players to choose between lucrative international contracts and the WNBA.
Joe Camporeale-Imagn Images

Seattle Storm player Gabby Williams, who rejoined the WNBA mid-season after leading France to a silver medal in the Paris Olympics, called out the league for its low salaries in her final interview with media.

“The W thinks that they don’t have to pay us more in order to be here, and I think I didn’t express that when I first talked about prioritization,” Williams told reporters. “Our commissioner talked about us being able to make $700,000. That’s actually not true at all. There’s not one player who makes that. And we were promised team marketing agreements and league marketing agreements but they’ve fallen quite short, so it’s still not enough for us international players to want to stay here.”

Williams, who joined the Storm Aug. 20 through their elimination earlier this week, made $23,491 for her month with the team.

“The WNBA, you know, if you want us to be here, you have to pay us more. It’s business, it’s how it works,” she said.

A league spokesperson declined to comment.

Williams is a vocal opponent of the WNBA’s prioritization rule, which means players have to put the league over their international opportunities, potentially passing up far more lucrative salaries. Starting this year, the WNBA required all players to show up to the first day of training camp, or otherwise be suspended for the entire season. (Williams got around prioritization to play this year because she was not signed to any team when the season started.)

Williams, who has both U.S. and French citizenship, plays basketball on both continents.

The WNBA’s highest-paid WNBA player is the Aces’ Jackie Young, whose annual salary comes out to $252,450. Williams’s Storm teammate Jewell Loyd is the second highest-paid, making $245,508 annually. Players including Brittney Griner and Breanna Stewart have both said they’ve made more than $1 million per season playing overseas.

“I understand the want to have players here, and I think prioritization has to go hand-in-hand with our money that we’re making as well,” Williams said last month. “I don’t think it should be a blanket rule. If a team can handle it, they can handle it. If not, don’t sign European players, or players who play in Europe.”

“America is not the entire world,” she added.

The marketing agreements Williams referenced were provisions worked into the current CBA that certain players could increase their salary by working with WNBA partners, similar to bonuses for postseason awards. But those marketing deals were only intended to benefit a small number of players. WNBA commissioner Cathy Engelbert has said that top players could make $700,000 if they have a high salary, win the Commissioner’s Cup and postseason awards, and score league and team marketing deals. The most lucrative award is A’ja Wilson’s MVP trophy, which gives her a $15,450 bonus. The Rookie of the Year, which has still not officially been announced by the league, will get $5,150.

WNBA salaries are restricted for several reasons. First, the league only keeps about 40% of its own revenue. Roughly 40% goes to the NBA, and the rest goes to other investors. Of what the league does keep, it doesn’t take a basically even split with players, like the NBA does. In fact, players see less than 10% of total league revenue. So while the league’s current CBA gave players some of the highest contracts the league has ever seen, players still aren’t getting an equitable split.

This conversation will look different in a year’s time. After next season, the WNBA will get a new $2.2 billion media rights deal with ESPN, NBC, and Amazon, which more than triples its current deal and will have a significant impact on player salaries. At the same time, players will have the option to renegotiate a new collective bargaining agreement after next season, which opens the door to salaries that compete with international leagues, and could potentially change or scrap Williams’ hated prioritization rule.

“I completely understand the part of teams wanting players here,” Williams said last year in discussing the prioritization rule, “but some coaches might be able to accept it, some organizations might be able to accept a player coming late, so I never understand why it had to be an end-all, be-all just because you’re 24 hours late.”

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Exclusive

LeBron James Polymarket Deal Worth $15 Million a Year

James is not an investor in Polymarket, just an endorser.

NFL Blocks Teams From Signing ex-LSU Players

Dae’Quan Wright’s agent says the tight end is exploring his legal options.

WTA Finals Moving to Charlotte in 2027 As U.S. Push Continues

The 2026 WTA Finals will be played at Indian Wells.
Texas Longhorns quarterback Arch Manning (16) looks to throw over Ohio State Buckeyes linebacker Payton Pierce (26) during the NCAA football game at Darrell K Royal–Texas Memorial Stadium in Austin, Texas on Sept. 12, 2026. Texas won 24-23.

CFB Viewership Off to Hot Start After Texas–Ohio State Thriller

ABC averaged nearly 14 million viewers Saturday night.
podcast thumbnail mobile
Front Office Sports Today

A Conversation with Ndamukong Suh & Jay Williams on the Business of Life After Sports

0:00

Featured Today

Oct 4, 2025; Tempe, AZ, USA; General action during the first period of the game between the Arizona State Sun Devils and the Penn State Nittany Lions at Mullett Arena

How Military-Style Workouts in College Sports Get Dangerous

For elite athletes, high-intensity training can be “very appealing.”
September 6, 2026

Is Carolyn Tisch Blodgett the Future Face of Giants Ownership?

Amid changes at top of Giants ownership, eyes are on Tisch Blodgett.
September 4, 2026

Wild Transfer Window Shows How Premier League Towers Over Soccer

Spending in England vastly outstripped the rest of Europe.
September 3, 2026

Teams Are Spending Millions to Build Luxury Locker Rooms

It’s a recruiting pitch, a retention tool, and a seven-figure line item.
September 1, 2026

High School Football Sidelines Are Clogged With Content Creators

Administrators call these amateur newcomers the “pajama paparazzi.”

ESPN Draws 23.2M Viewers for Week 1 of ‘Monday Night Football’

It’s the third-most-watched game of all 362 ESPN MNF broadcasts.
Jun 23, 2026; New York, NY, USA; NBA commissioner Adam Silver during the 2026 NBA draft at Barclays Center. Mandatory Credit: Brad Penner-Imagn Images
September 15, 2026

Adam Silver: It Would Be a ‘Failure’ If Trail Blazers Left Portland

Silver spoke after the NBA Board of Governors meetings in New York.
September 15, 2026

Networks Get Mixed Results With Week 1 NFL Viewership

CBS sees some viewership attrition, while NBC rebounded Sunday night.
Sponsored

Drew Weatherford’s Bet on the Youth Sports Economy

Drew Weatherford discusses investing across the youth, college and professional levels.
September 15, 2026

PGA’s 2028 Changes Include Money Exemption—but No LIV Pathway

The top 50 members on the Tour’s career money list are eligible.
Jan 29, 2026; Detroit, Michigan, USA; Washington Capitals right wing Ryan Leonard (9) gets set during a face off in the first period against the Detroit Red Wings at Little Caesars Arena
September 15, 2026

NHL’s Eleventh-Hour Scramble to Lock In 8-Year Deals

Teams are pushing to sign players to max-length contracts before terms drop.
September 15, 2026

Gotham FC Co-Owner Supports Both ‘Rodman Rule’ and Salary Cap

Carolyn Tisch Blodgett emphasized the importance of star power and parity.
Adam Silver, NBA commissioner, attends the annual Allen and Co. Sun Valley Media and Technology Conference at the Sun Valley Resort in Sun Valley, Idaho, U.S., July 7, 2026.
September 14, 2026

Clippers Controversy Hangs Over NBA Board of Governors Meeting

Adam Silver is expected to hold a press conference Tuesday.