Saturday, July 25, 2026

French Star Gabby Williams Blasts WNBA’s Low Salaries, Prioritization Rule

  • The Olympic silver medalist said the league isn’t paying enough to entice players who could make more money abroad.
  • She’s a critic of the league’s prioritization rule, which forces players to choose between lucrative international contracts and the WNBA.
Joe Camporeale-Imagn Images

Seattle Storm player Gabby Williams, who rejoined the WNBA mid-season after leading France to a silver medal in the Paris Olympics, called out the league for its low salaries in her final interview with media.

“The W thinks that they don’t have to pay us more in order to be here, and I think I didn’t express that when I first talked about prioritization,” Williams told reporters. “Our commissioner talked about us being able to make $700,000. That’s actually not true at all. There’s not one player who makes that. And we were promised team marketing agreements and league marketing agreements but they’ve fallen quite short, so it’s still not enough for us international players to want to stay here.”

Williams, who joined the Storm Aug. 20 through their elimination earlier this week, made $23,491 for her month with the team.

“The WNBA, you know, if you want us to be here, you have to pay us more. It’s business, it’s how it works,” she said.

A league spokesperson declined to comment.

Williams is a vocal opponent of the WNBA’s prioritization rule, which means players have to put the league over their international opportunities, potentially passing up far more lucrative salaries. Starting this year, the WNBA required all players to show up to the first day of training camp, or otherwise be suspended for the entire season. (Williams got around prioritization to play this year because she was not signed to any team when the season started.)

Williams, who has both U.S. and French citizenship, plays basketball on both continents.

The WNBA’s highest-paid WNBA player is the Aces’ Jackie Young, whose annual salary comes out to $252,450. Williams’s Storm teammate Jewell Loyd is the second highest-paid, making $245,508 annually. Players including Brittney Griner and Breanna Stewart have both said they’ve made more than $1 million per season playing overseas.

“I understand the want to have players here, and I think prioritization has to go hand-in-hand with our money that we’re making as well,” Williams said last month. “I don’t think it should be a blanket rule. If a team can handle it, they can handle it. If not, don’t sign European players, or players who play in Europe.”

“America is not the entire world,” she added.

The marketing agreements Williams referenced were provisions worked into the current CBA that certain players could increase their salary by working with WNBA partners, similar to bonuses for postseason awards. But those marketing deals were only intended to benefit a small number of players. WNBA commissioner Cathy Engelbert has said that top players could make $700,000 if they have a high salary, win the Commissioner’s Cup and postseason awards, and score league and team marketing deals. The most lucrative award is A’ja Wilson’s MVP trophy, which gives her a $15,450 bonus. The Rookie of the Year, which has still not officially been announced by the league, will get $5,150.

WNBA salaries are restricted for several reasons. First, the league only keeps about 40% of its own revenue. Roughly 40% goes to the NBA, and the rest goes to other investors. Of what the league does keep, it doesn’t take a basically even split with players, like the NBA does. In fact, players see less than 10% of total league revenue. So while the league’s current CBA gave players some of the highest contracts the league has ever seen, players still aren’t getting an equitable split.

This conversation will look different in a year’s time. After next season, the WNBA will get a new $2.2 billion media rights deal with ESPN, NBC, and Amazon, which more than triples its current deal and will have a significant impact on player salaries. At the same time, players will have the option to renegotiate a new collective bargaining agreement after next season, which opens the door to salaries that compete with international leagues, and could potentially change or scrap Williams’ hated prioritization rule.

“I completely understand the part of teams wanting players here,” Williams said last year in discussing the prioritization rule, “but some coaches might be able to accept it, some organizations might be able to accept a player coming late, so I never understand why it had to be an end-all, be-all just because you’re 24 hours late.”

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Packers Made Whopping $753 Million in Revenue Last Season

The Packers, and the NFL overall, remain a financial behemoth.
May 7, 2026; Oklahoma City, Oklahoma, USA; Los Angeles Lakers forward LeBron James (23) reacts after a play against the Oklahoma City Thunder in the first half during game two of the second round of the 2026 NBA Playoffs at Paycom Center. Mandatory Credit: Alonzo Adams-Imagn Images

Prediction Markets Had No Clue Where LeBron Was Going

Philadelphia’s chances on Kalshi spiked just before the news broke.

WNBA Union Leaders Sidestep Cathy Engelbert Questions 

Engelbert will speak at a press conference Saturday.
Feb 7, 2019; Spokane, WA, USA; ESPN personality Neil Everett looks on during a game between the San Francisco Dons and Gonzaga Bulldogs in the second half at McCarthey Athletic Center. The Bulldogs won 92-62. Mandatory Credit: James Snook-USA TODAY Sports
Opinion

Is This the Cruel New Reality of Sports Media Layoffs?

Layoffs in Portland and Bristol this week were especially cold-blooded.
podcast thumbnail mobile
Front Office Sports Today

7/24/26 – Mark Cuban Buys Into A’s, Raiders Sign Mendoza, Sophie Cunningham’s Meteoric Rise

0:00

Featured Today

Tom's Watch Bar

Sports Bars Are Cashing In From Summer of Soccer

The World Cup has brought a windfall to America’s biggest sports bars.
Jun 16, 2026; East Rutherford, New Jersey, USA; France forward Michael Olise (11) controls the ball against Senegal during a Group I match of the 2026 FIFA World Cup at New York New Jersey Stadium
July 16, 2026

Where World Cup Stars Go to Customize Their Cleats

The world’s best players turn to a Scottish craftsman for perfect cleats.
July 10, 2026

What the World Cup Means to Erling Haaland’s Tiny Hometown

The tournament’s breakout star is from a rural Norwegian town.
July 10, 2026

Why So Many Media Outlets Are Rushing Into Sports

Sports coverage has ballooned in every corner of media.
Pillow Fight Championship
July 8, 2026

How Obscure Sports Get Mainstream TV Deals

For niche sports, getting on TV often matters more than getting paid.

18-Game NFL Season On Hold After Super Bowl LXII Date Set

Nearly two years after awarding the game, the NFL sets a date.
Apr 1, 2026; Phoenix, Arizona, USA; Detroit Tigers pitcher Tarik Skubal in the fifth inning against the Arizona Diamondbacks at Chase Field. Mandatory Credit: Mark J. Rebilas-Imagn Images
July 24, 2026

Tarik Skubal Makes Plea to Stay in Detroit Ahead of Trade Deadline

Skubal could make his final home start for Detroit on Friday.
Men BMX Park Final, X Games
July 24, 2026

What ‘X Games Has That Everybody Wants’: A Young Audience

Founder athletes including Chloe Kim and Eileen Gu have equity in the business.
Sponsored

Inside the EY 2026 Sports Engagement Index: The Real Map of American Sports Participation

EY’s latest index explores how shifting U.S. fan behaviors are expanding the definition of sports engagement.
Apr 18, 2026; Los Angeles, California, USA; Los Angeles Lakers forward LeBron James (23) reacts against the Houston Rockets during game one of the first round of the 2026 NBA Playoffs at Crypto.com Arena. Mandatory Credit: Kirby Lee-Imagn Images
July 24, 2026

LeBron James to Sign With 76ers

James will join the fourth team of his NBA career.
July 24, 2026

After $9.6 Billion Seahawks Sale, Which NFL Team Is Next?

NFL owners aren’t rushing to sell despite soaring values.
Jul 9, 2026; Phoenix, Arizona, USA; Indiana Fever guard Sophie Cunningham (8) against the Phoenix Mercury at Mortgage Matchup Center. Mandatory Credit: Mark J. Rebilas-Imagn Images
July 24, 2026

Sophie Cunningham’s Unlikely Path to WNBA Stardom

The reserve guard has become one of the WNBA’s most famous players.
Apr 12, 2026; Los Angeles, California; Los Angeles Lakers forward LeBron James (23) reacts in the first half against the Utah Jazz at Crypto.com Arena. Mandatory Credit: Kirby Lee-Imagn Images
July 23, 2026

LeBron’s Free Agency Continues to Stall NBA Offseason

James’s ongoing free agency has lasted longer than his previous three combined.