• Loading stock data...
Saturday, July 27, 2024
Join us this September for Tuned In Request to Attend

F1 Team Builds Prototype for Mercedes-Benz

  • Daimler AG used experts from its Formula 1 racing team to produce an electric vehicle.
  • The Mercedes-Benz prototype will compete with Tesla's car models.
Mercedes-Benz-EQXX
Mercedes-Benz/Design: Alex Brooks

Daimler AG, the parent company of Mercedes-Benz, used experts from its Formula 1 racing team to produce an electric prototype to compete with Tesla.

The Vision EQXX, which debuted at the 2022 CES Show, can be driven for more than 621 miles on a single charge and has a battery smaller than Mercedes-Benz’s flagship EV, the EQS.

Engineers from Daimler’s Mercedes-Benz F1 team developed the prototype in just 18 months.

Mercedes-Benz will integrate the prototype’s battery technology in the company’s compact cars starting in 2024, putting the expertise of its F1 team to use for a large consumer project.

The company isn’t the only luxury car maker using F1 to develop new vehicles.

  • Aston Martin announced a plan in September to build F1’s first “smart” facility in England for between $207 million and $276 million.
  • The 400,000-square-foot campus will house Aston Martin’s entire manufacturing system and an F1 simulator.

Underwhelming Numbers

Daimler generated $45.3 billion in revenue in Q3 2021, compared to $45.5 billion for the same period the year prior. About 578,000 units were sold during the quarter, down from 773,000 units sold in Q3 2020.

The automaker’s lukewarm quarter is the product of the ongoing semiconductor shortage and supply chain constraints plaguing tech industries around the world.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Is Red Bull’s Dynasty in Danger?

Max Verstappen and Red Bull are no longer in complete control.

Verstappen’s Slump Sparks F1 Ratings: Will More U.S. Fans Watch?

Formula One viewership has stalled over the last year as Verstappen has dominated.
The Mississippi Department of Human Services on Monday sued retired NFL quarterback Brett Favre along with several other people and businesses to try to recover millions of misspent welfare dollars that were intended to help some of the poorest people in the U.S.

Judge in Mississippi Welfare Case Boots Brett Favre’s Lead Lawyer

The judge wrote he had a ‘pattern and practice of delicate deception.’
Sponsored

TopSpin 2K25 Brings the Legends of Tennis to Your Living Room

2K sports is reviving a classic with TopSpin 2K25.
podcast thumbnail mobile
Front Office Sports Today

Olympics Open: What Athletes Can Do With 15 Minutes of Fame

0:00

Featured Today

Teahupo'o Tahiti Surfing

Olympic Surfing Crashes on Tahiti Like a Wave

For Teahupo‘o’s locals, the Olympics are a mixed blessing.
July 24, 2024

The Perfect Storm Propelling ‘EA Sports College Football’ to Early Success

Growing fandom and a long wait have already reaped dividends for EA.
July 22, 2024

The FTC Noncompete Ruling Could Change MMA As We Know It

Fighters could see their options—and earnings—grow.
July 21, 2024

O No Canada: The Next Big Sports Betting Scandal Could Erupt North of the Border

‘It’s open-season for match-fixing up there.’
The Adidas ball has changed over the years.

The Most Advanced Tech at the Women’s World Cup Might Surprise You

This year’s OCEAUNZ introduces connected ball technology to the women’s game.
Sponsored

Creating Fan-Centric Content With AI

WSC’s highlight automation improved the speed of ESPN’s content creation.
Sponsored

Rewriting the Sports Media Playbook

WSC’s highlight automation improved Clemson’s content strategy and overall growth.
Sponsored

TopSpin 2K25 Brings the Legends of Tennis to Your Living Room

2K sports is reviving a classic with TopSpin 2K25.
Sponsored

Re-Imagining Storytelling With AI

Amy Anderson, Head of Content Strategy at NASCAR Studios, discusses the role of AI technology in developing and growing new content.
Arial view of Audi testing track
December 4, 2022

Audi Gears Up for F1 with Major New Facility

Audi is building a 10,000 square-foot building to support its F1 efforts.
Woman wears Meta Quest headset while working out to have virtual reality exercise session
November 22, 2022

Meta’s Plans for VR Fitness Could Hit Snag

A government agency is looking to block an acquisition by Meta.
Nike phone advertisement
November 15, 2022

Nike Jumps Further into Metaverse With Virtual Sneaker Platform

The world’s largest sportswear company is taking its talents to the metaverse.