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    With billions of dollars flying around, live sports rights are a hotter discussion than ever. Front Office Sports goes deep on the state of negotiations, how much top talent is getting paid, ratings, and more.

    May 2, 2026; Boston, Massachusetts, USA; Philadelphia 76ers guard Tyrese Maxey (0) drives past Boston Celtics guard Jaylen Brown (7) during the first quarter of game seven of the first round of the 2026 NBA Playoffs at TD Garden.
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    First Round of NBA Playoffs Reaches 33-Year Viewership High
    Game 7 of the 76ers-Celtics series averaged 11 million viewers.
    May 6, 2026
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    Grant Horvat Among YouTube Golf Stars Joining Wasserman’s Firm
    Golf creators Grant Horvat and the Bryan Brothers land major sports representation deals.
    May 6, 2026
    May 3, 2026; Tampa, Florida, USA; Tampa Bay Lightning defenseman J.J. Moser (90) and Montreal Canadiens forward Kirby Dach (77) chase the puck during the third period in game seven of the first round of the 2026 Stanley Cup Playoffs at Benchmark International Arena. Mandatory Credit: Morgan Tencza-Imagn Images
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    NHL First-Round Playoff Ratings Up Nearly 70%
    ESPN and TNT Sports each averaged 1.2 million viewers per game.
    May 5, 2026
    Feb 8, 2026; Santa Clara, CA, USA; Seattle Seahawks wide receiver Cooper Kupp (10) catches a pass against New England Patriots cornerback Marcus Jones (25) in the first half in Super Bowl LX at Levi's Stadium.
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    Nielsen’s New Ratings Formula Could Boost Viewership Numbers
    The pilot program shows a sizable lift in viewing audiences.
    May 5, 2026