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Marketing
Marketing
| by
Hilary George-Parkin
How Rolex Paved the Way for Luxury’s Love Affair With Tennis
“It’s almost impossible to think about tennis without thinking about Rolex.”
May 25, 2025
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Marketing
| by
Annie Costabile
Sheryl Swoopes: A’ja Wilson Shoe Campaign Shows Nike Sea Change
Nike released the Air Swoopes in 1995.
May 12, 2025
Marketing
| by
Dennis Young
Nike Wants to Pull Off the First Women’s Sub-4:00 Mile
Experts speak on whether Nike’s “moonshot” is realistic or a gimmick.
May 4, 2025
Marketing
| by
Margaret Fleming
Pro Refs Get Offered Free Lasik for Better Calls. Some Took It
Some pro officials have sprung for the offer for free corrective surgery.
May 4, 2025
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