• Loading stock data...
Tuesday, October 28, 2025
Want a chance to win $250 and free FOS gear? Take our quick reader survey. Take the survey here

Retail

The place you come to find out which jerseys are flying off the shelves, how the big sportswear companies are performing, and which new brands are shaking up the market.

Patty Goodman straightens a display of Hoka shoes Friday, Aug. 30, 2024 at Goodman’s Shoes.

Has Hoka Peaked? Some Analysts Think So 

Hoka is on the decline, while On has more share to take.
October 27, 2025

Swag Bags: How an Influencer Golf Brand Snagged Ryder Cup’s Top Accessory

The U.S. Ryder Cup team has a new look this week.
September 25, 2025

‘We Have Pricing Power’: On Smashes Earnings Expectations

U.S. tariffs haven’t cooled demand for On’s high-priced sneakers and apparel.
August 12, 2025
Limited Hype

Sneaker Reselling Was Once Easy Money. Success Is Now Complicated

Vendors need to evolve what they’re selling and how they do it.
July 27, 2025