Retail

The place you come to find out which jerseys are flying off the shelves, how the big sportswear companies are performing, and which new brands are shaking up the market.

Adam Svensson balances a golf ball on his club while waiting to tee off from the 17th tee during the third round of the Honda Classic at PGA National Resort & Spa on Saturday, February 25, 2023, in Palm Beach Gardens, FL.

Retail

| by David Rumsey

First at FOS

Good Good CEO Says He Didn’t See Controversial Ad Before it Aired

Good Good says it has parted with those responsible for the ad.

August 28, 2026

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Retail

| by Ellyn Briggs

First at FOS

Good Good Golf Pulls Out of PGA Tour Sponsorship

The Austin event was to be called the Good Good Championship.

August 27, 2026

Retail

| by David Rumsey and Ellyn Briggs

Callaway Drops Good Good Golf After Ad Fallout

Callaway and Good Good first partnered in 2023.

August 27, 2026

DICK'S sporting good store at Independence Mall in Wilmington, N.C.

Retail

| by Ellyn Briggs

Golf Galaxy, Dick’s Pull Good Good Merchandise Amid Ad Controversy

Good Good Golf faces retail fallout after its controversial ad.

August 26, 2026