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Friday, November 28, 2025

Deals

Whether it’s a record-setting player contract, a franchise being sold, or a naming rights deal, Front Office Sports covers all of the major sports-related business deals.

Patrick Mahomes Deepens His Adidas Ties, Debuts Golf Gear Line

Mahomes extends Adidas deal and launches his own branded golf apparel line.
November 27, 2025
TopGolf representatives celebrate their ribbon-cutting ceremony with Bay County residents in Panama City Beach, Fla., June 26, 2025. (

Callaway Offloads Topgolf in $1.1 Billion Sale to PE Firm

The deal unwinds Topgolf’s 2020 merger with Callaway.
November 18, 2025
Louisville’s Miller Moss and several of his teammates stopped by Olympus Gaming Lounge to play EA Sports College Football 26 with fans for a meet and greet. July 11, 2025

Saudis, Silver Lake, Jared Kushner Take EA Private in $55B Deal

Electronic Arts makes “Madden,” “EA Sports College Football,” and more.
September 29, 2025

American Celebs Want to Be Sports Owners. Soccer Is Where They Start

As U.S. team prices climb, investors set their sights abroad.
July 6, 2025