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Tuesday, April 16, 2024
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Big Names Team Up for NY Mobile Betting Bid

  • Applications for companies looking to take advantage of New York State’s legalization of mobile sports betting were due Monday.
  • Several big names teamed up to bid.
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Andy Marlin-USA TODAY Sports/Design: Alex Brooks

Applications were due Monday for companies looking to take advantage of legal mobile sports betting in New York next year. 

FanDuel, BetMGM, DraftKings, Bally’s, the YES Network, Buffalo Bills, New York Yankees, Buffalo Sabres, and NYCFC all teamed up to bid for a mobile sports betting license in New York as a supergroup, according to a document released by state officials.

The consortium of world-renowned brands is the result of a highly coveted New York mobile sports betting market that is estimated to provide more than $500 million in annual revenue to the state, per recently resigned Gov. Andrew Cuomo.

Other groups are looking to make a run at New York, too.

  • Caesars, PointsBet, BetRivers, WynnBet, and Resorts World have also collectively made a bid, according to The Action Network. 
  • Penn National, the owner of Barstool Sportsbook, and Fanatics reportedly teamed up as well. 

For years, New Yorkers have flocked to New Jersey to indulge in sports betting. The Garden State finished with a $6 billion total sports betting handle in 2020, the highest of any state — surpassing Nevada by more than $1.5 billion. 

Now, New York is in a better position to keep its bettors at home once mobile gaming goes live next year.

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