Monday, August 24, 2026

Australian Open Draws Big Day 1 Attendance, On Pace for New Record

The Australian Open is expecting close to 300,000 fans during its opening week, more than double of last year.

Jan 13, 2025; Melbourne, Victoria, Australia; A general view of Court 3 during the 2025 Australian Open at Melbourne Park.
Mike Frey-Imagn Images

The Australian Open hasn’t officially started, but if the first day of qualifying in Melbourne is any indication, the Grand Slam is poised to break another attendance record.

A total of 29,261 fans were present at Melbourne Park on Monday, a record opening day for the event, according to multiple reports. The 2025 Australian Open drew a record 1.22 million fans over three weeks. 

The first week of Grand Slam tournaments consists of qualifying matches and practice sessions for players who have secured main draw spots. This typically means that opening-week attendance is significantly lower than main draw weeks.

About 1.1 million fans attended the Australian Open main draw last year, while 116,528 fans attended the opening week. But the tournament expects close to 300,000 fans for its opening week this year as it has put an emphasis on new attractions intended to draw additional spectators.

Multiple reports indicated there was an influx of families at Melbourne Park after the tournament gave free grounds access to children under 12 years old for the first time. Tickets typically start around $10 ($15 AUD) for children and $13.50 ($20 AUD).

The organizers also expanded on the 1 Point Slam tournament it started in 2025, which is an exhibition where amateur tennis players can compete against professionals for a shot at a cash prize. Qualifiers have one rally to try to score against a professional. The cash prize for the 1 Point Slam this year is $1 million, up from $60,000 in 2025.

Last year’s event featured just one top 10 player, Andrey Rublev, while this year’s exhibition will feature the likes of Carlos Alcaraz, Iga Świątek, Coco Gauff, and Australia native Nick Kyrgios. 

The increased focus on the opening-week event comes after the 2025 US Open made significant tweaks to its mixed doubles format in an effort to bring in more attention. The controversial 2025 mixed doubles tournament saw an increased grand prize of $1 million, from about $200,000 in 2024, with teams consisting mostly of top-ranked single players.

The mixed doubles event was controversial in part because it was not an exhibition and is considered an official US Open tournament. But it ultimately helped the only U.S.-based Grand Slam attract its largest week-one audience. 

The 2025 US Open drew 239,307 attendees during its opening week last year, more than double the 2025 Australian Open. The Grand Slam drew 1.14 million total attendees over three weeks, a US Open record.

The Australian Open officially starts Jan. 18, though it has been promoting that the tournament runs from Jan. 12 to Feb. 1. The extended timeline has drawn criticism from some, accusing the Australian Open of deceptively marketing its tournament to fans. 

The French Open and US Open websites do the same, indicating their tournament schedule encompasses the full three weeks, including qualifying week. Wimbledon’s website promotes only the dates of the main draw.

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

US Open ‘Almost Doubling’ Credentials for Content Creators

Nearly 100 creators will be credentialed at this year’s US Open.
Sep 7, 2025; Flushing, NY, USA; Jannik Sinner (ITA) reacts against Carlos Alcaraz (ESP) (not pictured) during the final of mens singles at Billie Jean King National Tennis Center.

Jannik Sinner Announces He Will Miss the US Open

Carlos Alcaraz announced Thursday that he will return at the US Open.

Resellers Have US Open Ticket Prices Sky-High

The average get-in price for the US Open main draw is $288.
podcast thumbnail mobile
Front Office Sports Today

8/24/26 – T-Wolves Sold Again, NHL Targets Texas, WNBA Fan Banned

0:00

Featured Today

Dan Snyder ‘Invisible’ in NFL Three Years After Commanders Sale

Snyder has had little to no contact with former NFL associates.
Soccer Football - Premier League - Arsenal v Burnley - Emirates Stadium, London, Britain - May 18, 2026 Arsenal's Kai Havertz scores their first goal past Burnley's Max Weiss
August 21, 2026

Why the Premier League’s Star-Power Shortage Doesn’t Matter

The world’s richest soccer league doesn’t rely on big stars to dominate.
August 12, 2026

Trendy Golf Hat Divide Is More Than a Fashion Fight

As golf has gotten trendier, so has the sport’s style.
Joey Spallina of the Maryland Whipsnakes
August 6, 2026

How Eye Black Became ‘War Paint’ on the Field

“You’re going into battle, doing something you only do on game days.”
August 6, 2026

Tom Brady Explains His Aggressive Push Into Trading Cards

Brady talked to FOS about his eponymous card company.

More NFL Players Considering College Returns

Dae’Quan Wright can return to college thanks to a lawsuit he filed.
First at FOS
August 24, 2026

Enes Kanter Freedom, Royce White Not Eligible to Play in WNBA

Freedom was ejected from a WNBA game Sunday night.
Joy Taylor
August 24, 2026

Joy Taylor Slams NFL’s ‘Greedy’ Schedule Expansion

“You can’t dedicate your entire life to watching the NFL,” she said.
Sponsored

Saints Great Turns to Ownership

Marques Colston discusses his Champions Fund launch and finding success after football.
Rakyung Kim of the New York Heights pitches in the inaugural game of the Women's Pro Baseball League at Robin Roberts Stadium Aug. 1, 2026. The Los Angeles Queens defeated the Heights 10-8.
August 24, 2026

WPBL Board Member Demands Records Over ‘Mounting Red Flags’

The startup league faces questions about spending and potential conflicts.
Oct 22, 2019; Houston, TX, USA; The Houston Astros logo is seen during the third inning of game one of the 2019 World Series against the Washington Nationals at Minute Maid Park. Mandatory Credit: Erik Williams-USA TODAY Sports
August 24, 2026

Astros Part Ways With Dana Brown, Jim Crane Takes Over Baseball Ops

The MLB club owner again appoints himself to a temporary front-office role.
Aug 23, 2026; Westfield, Indiana, USA; Bryson DeChambeau reacts after missing a putt on hole one during the final round go the LIV Golf Indianapolis golf tournament at The Club at Chatham Hills.
August 24, 2026

LIV Golf Enters Limbo As 2026 Season Concludes

The 2026 season concluded in Indianapolis on Sunday.
August 23, 2026

Enes Kanter Freedom Removed from WNBA Game After Altercation

The former NBA player claims he will enter the 2027 WNBA Draft.