Thursday, April 16, 2026

Auburn Football’s Brand Building Strategy

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Dec 30, 2025; Los Angeles, California, USA; Detroit Pistons guard Cade Cunningham (2) shoots against Los Angeles Lakers guard Luka Doncic (77) during the second half at Crypto.com Arena. Mandatory Credit: Gary A. Vasquez-Imagn Images

NBA Bends 65-Game Awards Rule For Doncic, Cunningham

Anthony Edwards, meanwhile, lost his appeal.

LIV Golf’s Future: Three Big Questions If Saudi Funding Dries Up

LIV players could be seeking a return to the PGA Tour.

Saudi PIF Drops Al-Hilal Soccer Team Amid Sports Pivot

PIF is reportedly considering an exit from LIV Golf. 

French Open Will Allow Wearables Like Whoop on ‘Trial Basis’

The trial will extend to the US Open and Wimbledon.

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Inside Blake Griffin’s Rookie Season at Prime Video

The six-time All-Star was initially hesitant to enter the media space.
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Matthew Schaefer Has the Hockey World in His Thrall

The teenage Islanders defenseman cannon-balled into the NHL.
April 9, 2026

College Athletes Are Ignoring NCAA Gambling Bans

“We were going to bet regardless,” says one former D-I athlete.
April 8, 2026

Why Did FIFA Do a Deal With an Obscure Prediction Market?

The product is scheduled to launch on Thursday.
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Saudis Awarded 2034 World Cup in Uncontested Vote

Saudi Arabia was the only option after Australia decided not to bid.
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Top Sports Business Jobs This Week (May 2024)

Each week, our staff combs through the thousands of job listings from…
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September 13, 2024

LPGA Apologizes for Solheim Cup Fan Bus Debacle

The USA-Europe women’s team golf event teed off Friday morning.
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From Gold Medalist to Business Founder

Allyson Felix on investing in women’s sports and what comes next for track & LA28.
October 3, 2022

Real Madrid President Renews Call for Super League

Real Madrid’s president believes that soccer is losing ground.
August 10, 2022

PGA Tour Touts Projected Earnings to Keep Players

The PGA Tour is asking its players to consider their potential futures.
August 10, 2022

Bayern Munich to Make Growth Push in U.S. Market

Bayern Munich is looking to expand its reach in the U.S.
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August 3, 2022

Nintendo Profits Underwhelm, Switch Sales Decline

Nintendo failed to meet expectations in the company’s latest earnings report.