Thursday, October 29, 2026

WNBA Players Not Reaping League’s Revenue Gains

  • Share of league revenue fell to less than 10% as their NBA counterparts get about half of revenues.
  • There has been talk of WNBA players opting out of their current CBA early.
WNBA
Vincent Carchietta-USA TODAY Sports

Want more from Front Office Sports
in your search results?

Add Front Office Sports on Google

The WNBA’s revenues have nearly doubled over the last four years, although the players’ share of that money has fallen during that span. 

The WNBA will pull in between $180 million to $200 million this year, according to Bloomberg, bolstered by a huge uptick in sponsorship dollars. The report also notes that league and team revenues were about $102 million in 2019. 

Last season the player’s share of revenue was 9.3% in fiscal 2022, a nearly 2% dip from 2019. This season, the minimum salary in the WNBA is $62,285 with the maximum set at $234,936.

Under the collective bargaining agreement ratified on Wednesday, NBA players are slated to receive about 51% of league revenues. The NBA’s new CBA kicks in this July and runs through the 2029-30 season.

WNBA players have to deal with prioritization rules built into their CBA even as several of the league’s players play overseas in leagues that pay more. That was highlighted when Phoenix Mercury center Brittney Griner spent 10 months in Russian custody after she arrived in February 2022 to play there. 

Change could be on the horizon. 

WNBA players could choose to opt out of the CBA — which runs through 2027 — after the 2025 season, potentially setting up a fight for a revenue split similar to what their NBA counterparts have had for decades. 

And ESPN’s deal — which tops out at a paltry $35 million per season — ends after the 2025 campaign. As ratings have surged, it’s expected the next TV deal will receive a significant bump.

Download the FOS App

The business of sports, in your pocket.

QR code to download the app

Scan the QR code to get the app now.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

NFL’s International Games Surge As Pregame Show Ratings Slip

NFL Network has one more Sunday morning game this season.

WNBA Finals Ticket Prices Recover Before Game 6

The Valkyries lead the Dream 3–2 in the Finals.
Houston Comets

New Houston Comets Logos Revealed in Trademark Filings

The Comets are expected to officially announce their team logos Thursday.
Apr 3, 2026; Indianapolis, IN, USA; Ernie Johnson looks on during a practice session ahead of the Final Four of the men's 2026 NCAA Tournament at Lucas Oil Stadium.

Ernie Johnson Leaving ‘Inside the NBA’ After 37 Years

He’ll still be around for March Madness and other projects for TNT and CBS.
podcast thumbnail mobile
Front Office Sports Today

10/29/26 – Brewers Win World Series, Ernie Leaving ‘Inside the NBA,’ Saquon’s Polymarket Exit

0:00

Featured Today

Football - NFL - Houston Texans v Jacksonville Jaguars - Wembley Stadium, London, Britain - October 18, 2026 The necklace of a Jacksonville Jaguars fan outside the stadium before the match

Die-Hard Sports Fandom Has Reached the Afterlife

Will fans pay $6,000 to memorialize their team loyalty?
October 20, 2026

Why Europe Is Pumping Out NBA Superstars

The NBA and NCAA have an increasingly European flavor.
October 15, 2026

College Flag Football Is Outgrowing Its DIY Era

Women have been building the college game themselves at the club level.
Oct 5, 2026; Pittsburgh, Pennsylvania, USA; Pittsburgh Penguins general manager Kyle Dubas arrives at the arena before the Penguins host the Winnipeg Jets at PPG Paints Arena
October 12, 2026

NHL’s New Wave of GMs Is Built Different

“I am in the prediction business,” Devils GM Sunny Mehta tells FOS.
Action Images/Peter Cziborra
October 9, 2026

Is Leicester City’s $264 Million Price Tag Too Rich for Hungry Investors?

After falling from grace, how much is a former top club worth?

PGA Tour Fills Part of $6M Void Left by Good Good Split

The Good Good Championship was renamed the Austin Championship.
Exclusive
October 29, 2026

Aaron Rodgers’s International Games Plan Has No NFL Support

Sources call the QB’s proposed international schedule a “nonsensical concept.”
October 29, 2026

Masters Open to Increasing National Open Winner Invites

“There could be others in the future,” Augusta National’s chairman said.
Sponsored

How the New York Yankees Stay Game-Ready with Sage Intacct

See how Sage Intacct helps the Yankees streamline finances and plan for the future.
October 29, 2026

NBA Opening Week Ratings Rise Amid Mass Injury Concerns

Several NBA stars have sustained significant injuries in the first week.
October 28, 2026

Small-Market Brewers Oust Rays to Claim First World Series Title

The budget-conscious MLB club completed a dominant postseason run.
Basketball - EuroLeague - Virtus Bologna v Maccabi Tel Aviv - PalaDozza, Bologna, Italy - November 21, 2025 Virtus Bologna's Carsen Edwards reacts
October 28, 2026

NBA Europe’s Promise Comes With an Americanization Risk

“The energy around European basketball is undeniable right now.”
October 28, 2026

NHL Winter Classic Weekend Expanding Amid Utah’s Sports Push

The “Winter Weekend” includes events with the Jazz, Mammoth, and a concert.