Wednesday, October 14, 2026

WNBA Investigating Las Vegas Tourism Arm’s $100K Payments to Aces Players

  • It’s the second year in a row the Aces are under investigation. 
  • The sponsorship does not violate WNBA salary cap rules but may challenge the spirit of them. 
Kirby Lee-USA TODAY Sports

Want more from Front Office Sports
in your search results?

Add Front Office Sports on Google

One of the early highlights of the WNBA’s season is now under scrutiny. 

On Friday, the Las Vegas Convention and Visitors Authority made waves on social media when Steve Hill, its president and CEO, told the Aces it will provide a $100,000 sponsorship to each member of the roster for the 2024 and ’25 seasons. 

The gesture is now under investigation by the league, WNBA officials confirmed to ESPN.

It’s the second time in as many seasons the Las Vegas Aces are under investigation after allegations of extra benefits to players and accusations by current Los Angeles Sparks forward Dearica Hamby, who said the team traded her because she was pregnant. (Hamby has filed a lawsuit saying the Aces discriminated against her, and coach Becky Hammon was suspended two games for her treatment of Hamby.) 

On Saturday, after a win over the Sparks, Hammon said the organization has nothing to do with the sponsorships because the LVCVA negotiated directly with player representatives for the deals. 

“I’m going to put it to you real simple like this: Most of sponsorship people go after the top two people,” Hammon said, referring to A’ja Wilson and Kelsey Plum. “In this situation, from what I understand, is they wanted the whole team. … I don’t know the details. I have nothing to do with it; the Aces don’t have anything to do with it. It’s just odd, but that’s basically what happened.”

The $100,000 sponsorship is more than six players’ salaries, including rookie Kate Martin, who makes $67,249. It’s no small change to players such as Plum or Wilson, who make $200,000 as the team’s highest-paid players and are adding half their salary to their income. While the endorsement does not violate the league’s salary cap, according to ESPN, because the LVCVA didn’t involve the Aces, the league’s investigation stems from the possibility that it could give the Aces an undue advantage in free agency.

Wilson said she viewed the sponsorship as a byproduct of growing the game. 

“When we’re talking about growing the game … taking that next step, it can’t always be ‘investigate, investigate, investigate,’” Wilson said Saturday. “It has to be like, ‘We’re trying to move the needle. We’re trying to make things better for franchises, for players, for teams.’”

As part of the investigation into how the team treated Hamby, the Aces also lost a 2025 first-round draft pick.

Despite the investigation, the Aces still repeated as WNBA champions. 

Download the FOS App

The business of sports, in your pocket.

QR code to download the app

Scan the QR code to get the app now.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Bears Stadium Fight Erupts During Illinois Governor’s Debate

The stadium debate has become a flashpoint in the political race.
Jun 27, 2026; Chaska, Minnesota, USA; Nelly Korda hits from a fairway bunker on the first hole during the third round of the KPMG Women's PGA Championship golf tournament.

LPGA’s Media Rights Deals Depend on PGA, NFL Negotiations

LPGA commissioner Craig Kessler is watching the landscape closely.
Oct 12, 2026; Milwaukee, Wisconsin, USA; Los Angeles Dodgers manager Dave Roberts relieves pitcher Kris Bubic (40) during the fifth inning against the Milwaukee Brewers in game two of the NLCS for the 2026 MLB Playoffs at American Family Field.

As Dodgers’ NLCS Hopes Fade, Game 3 Ticket Prices Drop

Get-in pricing for Dodger Stadium games is falling sharply.

NFL Will Be Selective With Game-Day Schedule, Says Media Chief

International Super Bowl is “a little bit far” off.
podcast thumbnail mobile
Front Office Sports Today

10/14/26 – Live From FOS’s Tuned In: Chris Berman on NFL’s 18-Game Push, Pablo Torre Says He’s Investigating LeBron’s Chopper, and More

0:00

Featured Today

Oct 5, 2026; Pittsburgh, Pennsylvania, USA; Pittsburgh Penguins general manager Kyle Dubas arrives at the arena before the Penguins host the Winnipeg Jets at PPG Paints Arena

NHL’s New Wave of GMs Is Built Different

“I am in the prediction business,” Devils GM Sunny Mehta tells FOS.
Action Images/Peter Cziborra
October 9, 2026

Is Leicester City’s $264 Million Price Tag Too Rich for Hungry Investors?

After falling from grace, how much is a former top club worth?
Oct 3, 2026; Starkville, Mississippi, USA; Alabama Crimson Tide head coach Kalen DeBoer waits to run onto the field prior to the game against the Mississippi State Bulldogs at Davis Wade Stadium at Scott Field. Mandatory Credit: Petre Thomas-Imagn Images
October 7, 2026

Who Is Alabama Football in Year 3 Under Kalen DeBoer?

The No. 6 Crimson Tide host No. 2 Georgia on Saturday.
Cubs behind the scenes
October 6, 2026

Hollywood and TikTok: Sports Media’s New ‘Blueprint’

Teams and leagues are pouring money into the quest for fans.
October 2, 2026

How the Baseball Cap Became a ‘Behemoth’

The hat has become essential for athletes, fans, and the sports-agnostic.

Six Kings Slam Postponed to December Following Saudi Airport Attack

The tennis tournament was originally scheduled to start on Oct. 21.
Elle Duncan Front Office Sports
October 13, 2026

Elle Duncan: WNBA Culture Wars Are ‘Open Season’ on Black Women

Duncan reiterated her belief that covering the league is “toxic as hell.”
October 14, 2026

NASCAR CEO Steve O’Donnell: ‘Sponsorship Is Coming Back’

O’Donnell joined NASCAR as CEO in April 2026.
Sponsored

Beyond the Scorecard: How Dow Is Putting Purpose at the Center of Women’s Golf

Discover how Dow and the LPGA are building a partnership with lasting impact.
October 13, 2026

LPGA Commissioner: Good Good Driver Ad ‘Brutal’ Situation

Kessler said people should be allowed to make mistakes and ask for forgiveness.
October 13, 2026

Chris Berman: Damar Hamlin Incident Slowed NFL 18-Game Push

The NFL declined to comment on Berman’s comments.
Steve O’Donnell, NASCAR
October 13, 2026

Michael Jordan Is ‘All In’ on Racing After Legal Fight

The NASCAR CEO said the Bulls legend is a “true fan.”
October 13, 2026

MLS Not Looking Into NYCFC Owners Over Man City Violations

Manchester City was found guilty of breaching Premier League financial rules.