Saturday, September 19, 2026

All About the CFP?

  • al reports have suggested the Big Ten, ACC, and Pac-12 pursued an alliance to provide a united front during discussions about expanding the College Football Playoff.
  • But so far, none of the conferences have made a decision about whether they support the existing proposal.
Photo: Douglas DeFelice-USA TODAY/Design: Alex Brooks

Several reports have suggested the Big Ten, ACC, and Pac-12 pursued an alliance to provide a united front during discussions about expanding the College Football Playoff from four to 12 teams. 

And while conferences mentioned “championship” expansion in both the press release and news conference, none of the commissioners said whether they plan to support the proposal on the table. 

The one thing the commissioners did appear to agree on? They’re all still researching expansion, and haven’t made a decision yet. (Though Kliavkoff and Warren noted their respective conferences support expanding the CFP in theory.)

Evening the Playing Field?

At first, the CFP’s proposed expansion didn’t seem that controversial across the Power 5 landscape. After all, more spots meant more opportunities for previously snubbed FBS schools to get bids. It also may mean more lucrative TV contracts — even if that comes at the expense of unpaid athletes playing longer seasons.

But there weren’t any representatives from the Big Ten, Pac-12, or ACC in the room when the decision was made. The committee included Notre Dame athletic director Jack Swarbrick (Notre Dame is independent for football) and commissioners from the Big 12, Mountain West, and yes, the SEC. 

But then, Oklahoma and Texas announced they plan to leave the Big 12 for the SEC. It’s easy to see why the optics of the CFP expansion committee and the SEC’s back-channelling may have been questionable to other conferences. 

On the alliance presser, commissioners did praise the committee for their thorough proposal. But when it comes time to vote, Warren said: “We need to make sure we have an inclusive voice.”

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Tigers Head Coach Lane Kiffin, LSU Tigers take on the LA Tech Bulldogs. September 12, 2026; Baton Rouge, Louisiana, USA; at Tiger Stadium.

How Lane Kiffin Built College Football’s Most Anticipated Game

Kiffin’s return to Oxford has been nearly 10 months in the making.
Speaker of the House of Representatives Mike Johnson (R-LA) talks with reporters as he arrives prior to the vote in the House of Representatives on its version of the fiscal 2027 National Defense Authorization Act, or NDAA, on Capitol Hill in Washington, D.C., U.S., July 22, 2026.

College Sports Bill Faces Uphill Battle in the House

“The stars have to align in the House for the bill to pass.”
Hawkeye and Oregon fans gather for FOX’s Big Noon Kickoff Nov. 8, 2025 in front of the Old Capitol Building on the University of Iowa Campus in Iowa City, Iowa.

College Football’s London Debut Brings Big Opportunity for Fox

Kansas and Arizona State are facing off at Wembley Stadium.
podcast thumbnail mobile
Front Office Sports Today

NFL Ratings Dip, Steve Belichick Resigns, Knicks Ticket Refunds

0:00

Featured Today

Hot & Social/Mets

Sports Teams Are Playing a New Role: Matchmaker

The latest promotion at the stadium? Love.
Exclusive
September 18, 2026

Vicious Infighting Is Jeopardizing the Future of Women’s Baseball

The WPBL’s own CEO admits there’s a “power struggle.”
September 17, 2026

Fantasy Football Drafts Are Turning Into Full-Blown Vacations

Leagues are forgoing solo drafts and replacing them with in-person getaways.
Oct 4, 2025; Tempe, AZ, USA; General action during the first period of the game between the Arizona State Sun Devils and the Penn State Nittany Lions at Mullett Arena
September 10, 2026

How Military-Style Workouts in College Sports Get Dangerous

For elite athletes, high-intensity training can be “very appealing.”
September 6, 2026

Is Carolyn Tisch Blodgett the Future Face of Giants Ownership?

Amid changes at top of Giants ownership, eyes are on Tisch Blodgett.
Landry Kiffin/Fifth Year

Lane Kiffin’s Daughter Seizes CFB Spotlight With Clothing Venture

“Having a family involved in college sports helps from a marketing perspective.”
Sam Leavitt LSU
September 17, 2026

Sam Leavitt’s Injury Tag Sparks Skepticism Ahead of LSU–Ole Miss

Lane Kiffin has previously faced criticism for his handling of injury reports.
September 17, 2026

Florida Senators Oppose College Sports Bill Due to Miami, FSU Ambitions

The Protect College Sports Act is moving through the Senate.
Sponsored

Drew Weatherford’s Bet on the Youth Sports Economy

Drew Weatherford discusses investing across the youth, college and professional levels.
Sep 6, 2025; Charlotte, North Carolina, USA; North Carolina Tar Heels defensive coach Steve Belichick during the first quarter against the Charlotte 49ers at Jerry Richardson Stadium. Mandatory Credit: Jim Dedmon-Imagn Images
September 17, 2026

Steve Belichick Resigns As North Carolina Closes Investigation

Steve Belichick has been on medical leave since August.
Jay Williams Asset Class Front Office Sports
Exclusive
September 16, 2026

Jay Williams: ‘We All Participated’ in Cash Payments Before NIL

Williams said the payments came in “duffel bags” during the playful exchange.
Texas Longhorns quarterback Arch Manning (16) looks to throw over Ohio State Buckeyes linebacker Payton Pierce (26) during the NCAA football game at Darrell K Royal–Texas Memorial Stadium in Austin, Texas on Sept. 12, 2026. Texas won 24-23.
September 16, 2026

CFB Viewership Off to Hot Start After Texas–Ohio State Thriller

ABC averaged nearly 14 million viewers Saturday night.
September 15, 2026

Senators Stage Effort to Pass the Protect College Sports Act

An opposition coalition has formed to block the bill.