Friday, June 26, 2026

Today’s the Day for WBD to Match Amazon’s NBA Offer

  • WBD would have to risk precious cash to counter, according to a report. 
  • The next media-rights deal reportedly will not have matching rights. 
Ron Chenoy-USA TODAY Sports

TNT Sports’ fate with the NBA could be officially sealed by the end of Monday. 

Warner Bros. Discovery, the network’s parent company, has until the end of Monday to match any part of the NBA’s new media-rights deal. If it attempts to match any package, it will likely be Amazon’s $1.8 billion–per-year agreement. (WBD currently pays the league $1.2 billion under the current deal, which expires after next season.)

Update, July 22, 3:53 p.m. ET: Warner Bros. Discovery announced its intention to match in a statement on Monday afternoon. Read more about the decision here.

Matching might be easier said than done. 

“Amazon spent I think a bunch of time trying to construct the offer in a way Warner wouldn’t be able to match,” The Ringer’s Bill Simmons recently said on The Town podcast. According to Simmons, the Amazon deal contains a promise to pay multiple years up front into an escrow account. “And now Warner, which doesn’t have a ton of cash, would then have to take on way more debt and basically risk the future of the company, I would say, to pay for three years of that. That’s like $5.5 billion.” (Amazon’s cash reserves are dozens of times larger than WBD’s.)

The NBA appears to have learned its lesson on the matching-rights situation. The Athletic reported over the weekend that the new media-rights deal won’t have them for its three partners. 

The league has been in purgatory since finalizing its agreements as it waits for WBD to decide whether it’s going to attempt to match or move on. Should WBD pass, it may mean the 2024–25 season would mark the final year of Inside the NBA, the network’s revered show for decades, headlined by Charles Barkley. Barkley said he plans to retire from television at the end of next season, which has been met with skepticism. 

Like the rest of the NBA, Barkley should finally get some clarity on the situation by the end of Monday. 

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Philadelphians Took Over the World Cup for an Afternoon

Ivory Coast defeated Curaçao 2–0 in Philadelphia.

MLB Owners Escalate Labor Fight With New Contract Proposal

MLB team owners make another radical labor proposal.
Nov 22, 2025; University Park, Pennsylvania, USA; Penn State Nittany Lions running back Kaytron Allen (13) runs the ball into the end zone for a touchdown during the fourth quarter against the Nebraska Cornhuskers at Beaver Stadium.

Court Hands NCAA, Conferences Win in Fight Over NIL Enforcement

Schools are still going above the revenue-sharing cap.
podcast thumbnail mobile
Front Office Sports Today

6/26/26 – MLB Labor War Heats Up, Fanatics Bans Bettor Harassment, Tracy McGrady Revives ABCD Camp

0:00

Featured Today

Italian Americans Have Severe World Cup FOMO

Bars and restaurants in Boston, Philly, and beyond are missing the Azzurri.
Indiana Fever guard Lexie Hull (10) celebrates a three-point basket Monday, June 22, 2026, during the game at Gainbridge Fieldhouse in Indianapolis. The Indiana Fever defeated the Phoenix Mercury, 86-77
June 24, 2026

Female Athletes Are Trying to Build the ‘Athleisure of Beauty’

“Performance cosmetics” have emerged alongside the women’s sports boom.
June 18, 2026

Why U.S. Open Host Sites Are on a 25-Year Plan

The U.S. Open has already picked out 22 future sites through 2051.
Wisconsin Badgers forward Laila Edwards, left, and defender Caroline Harvey celebrate after Edwards scored against the Minnesota Gophers in the first period in a game Saturday, February 8, 2025, at LaBahn Arena in Madison, Wisconsin.
June 15, 2026

Two Rookies Are Rewriting Women’s Hockey Stardom

Their platforms are a mutual boon for the PWHL and its players.
Ai sports slop
June 5, 2026

How Sports Became Ground Zero for AI Slop

The category is the perfect breeding ground for AI content churn.

NBC’s John Fanta: College Hoops ‘Has Never Been Stronger’

The NBC broadcaster said the college basketball product has never been better.
June 25, 2026

U.S. Open Draws 5.5M Viewers, Still Trails PGA Championship

Sunday’s audience peaked at 9.3 million viewers.
Feb 7, 2022; Westlake Village, CA, USA; ESPN reporter Dianna Russini at Los Angeles Rams Super Bowl LVI Opening Night at Oaks Christian High School. Mandatory Credit: Kirby Lee-USA TODAY Sports
June 25, 2026

NYT Russini Story Only Raises More Questions

Is The Athletic’s investigation into Russini’s work nearing its end?
Sponsored

How Daktronics Is Reshaping the Modern MLB Ballpark Experience

The technology powering baseball’s next chapter.
Jay Williams ESPN NBA Draft
Exclusive
June 24, 2026

Jay Williams: Viral Draft Moment Was ‘Extremely Uncomfortable’

Williams’s draft co-hosts joked about his career-ending injury.
Oct 11, 2025; Baton Rouge, Louisiana, USA; LSU Tigers head coach Brian Kelly looks on against the South Carolina Gamecocks during the first half at Tiger Stadium. Mandatory Credit: Stephen Lew-Imagn Images
Exclusive
June 24, 2026

Brian Kelly to Call CBS College Football Games

Kelly previously contributed to CBS Sports Network’s NFL Draft coverage.
June 12, 2026; Inglewood, California, U.S.; Christian Pulisic, Weston McKennie, Folarin Balogun and Malik Tillman of the U.S. celebrate their first goal, an own goal scored by Paraguay's Damian Bobadilla. Mandatory Credit: Kirby Lee-Imagn Images
June 24, 2026

USMNT World Cup Run Could Push Fox Ad Rates Past $2 Million

Fox was charging nearly $1 million for USMNT group-stage games.
Nov 3, 2024; New Orleans, Louisiana, USA; Detailed view of the Atlanta Hawks logo during warmups before the game against the New Orleans Pelicans at Smoothie King Center. Mandatory Credit: Stephen Lew-Imagn Images
Exclusive
June 23, 2026

ESPN’s Tim Bontemps in Advanced Talks to Join Hawks Front Office

A deal has yet to be finalized.