Friday, November 13, 2026

Vanessa Bryant Launches Gigi-Inspired Brand

  • Vanessa Bryant announced the launch of Mambacita.
  • The clothing line has a release date dear to her heart.
Vanessa Bryant/Design: Alex Brooks

Want more from Front Office Sports
in your search results?

Add Front Office Sports on Google

Vanessa Bryant announced the launch of Mambacita, a clothing line with a release date dear to her heart. 

The collection honors the memory of her late daughter Gianna and goes live on May 1 — what would’ve been Gigi’s 15th birthday. Bryant posted a preview of the new line modeled by her and her daughters Natalia and Capri on Instagram.

All of the proceeds will go to the Mamba & Mambacita Sports Foundation.  

The Mambacita apparel launch comes after Vanessa Bryant and Kobe’s estate failed to reach an agreement on a new contract with Nike, ending an 18-year relationship with the company. 

The split with Nike was no surprise:

  • Bryant’s estate filed 13 trademarks since May 2020 for shoe and clothing brands.
  • Kobe and his estate were unhappy with the limited availability of his Nike products.
  • Venture capitalist Shervin Pishevar said that he met with Kobe in 2019 to discuss starting his own shoe company called “‘Mamba.”

However, Vanessa has confirmed there are still two final Nike releases on the way.

Download the FOS App

The business of sports, in your pocket.

QR code to download the app

Scan the QR code to get the app now.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

College Football Teams Caught Up in Nationwide Flight Stoppage

Three Big Ten teams are still trying to travel to game sites.

A’s Owner John Fisher Exits MLS With $625M Earthquakes Deal

The A’s owner put the Earthquakes up for sale in June 2025.

Sports World Swoops In on Sam Hartman’s ‘Bachelor’ Season

The Commanders’ practice squad quarterback will star in the show’s 30th season.
Jessica Pegula returns to Linda Noskova during their last round-robin group match at the WTA Finals in Indian Wells, Calif., on Thurs., Nov. 12, 2026.

WTA Chair Believes She Has Road Map Out of Financial Hole

The WTA’s fragile finances have prompted concerns from players.
podcast thumbnail mobile
Front Office Sports Today

11/13/26 – NFL Ratings Records, Softball Players Unionize, Skubal Deal Looms

0:00

Featured Today

Soccer Football - Premier League - Aston Villa v Brentford - Villa Park, Birmingham, Britain - October 10, 2026 Aston Villa's Boubacar Kamara applauds fans after the match

English Soccer Still Inundated by Gambling Ads Despite Jersey Ban

The ban on front-of-shirt gambling ads looks strict, but it’s largely cosmetic.
West Wind Mahjong
November 11, 2026

Mahjong Mania Has Come for College Sports

Bespoke retailers are cashing in with officially licensed mahjong sets.
November 6, 2026

Can MLS Capitalize on Son-Mania?

Korea and Tottenham fans alike have flocked to LAFC’s away matches.
Pickering High School North
November 4, 2026

High School Athletic Directors Say They’re Running ‘Mini Colleges’

ADs are managing a growing list of demands from athletes and parents.
October 30, 2026

How Injuries Hit Pro Marathoners in the Wallet

Staying healthy can get expensive—quickly.
Good Good Golf

Good Good Golf: Business As Usual After Ad Fallout

The YouTube native brand is back to its core business: posting online.
October 2, 2026

How the Baseball Cap Became a ‘Behemoth’

The hat has become essential for athletes, fans, and the sports-agnostic.
A shopper walks past a Nike store, as global markets brace for a hit to trade and growth caused by U.S. President Donald Trump's decision to impose import tariffs on dozens of countries, in the King of Prussia Mall in King of Prussia, Pennsylvania, U.S., April 3, 2025.
October 2, 2026

Nike Revamps Strategy Again Amid Neverending Turnaround

Analysts say it could take years for Nike to regain its footing.
Sponsored

How Jeremy Bloom Is Reinventing the X Games

Jeremy Bloom discusses transforming the X Games into a global brand.
October 1, 2026

Nike Revenue Down As Company Signals Workforce Reduction

The company expressed confidence in its continued turnaround.
Shoppers walk past a Nike store in the King of Prussia Mall, as global markets brace for a hit to trade and growth caused by U.S. President Donald Trump's decision to impose import tariffs on dozens of countries, in King of Prussia, Pennsylvania, U.S., April 3, 2025.
September 9, 2026

What Nike’s ‘Embarrassing’ S&P 100 Exit Really Means

Nike’s turnaround is going slower than expected.
Exclusive
August 31, 2026

Callaway Content Head, Good Good Marketing VP Out After Ad Fallout

Neither Callaway’s nor Good Good’s CEO saw the ad before publishing.
Adam Svensson balances a golf ball on his club while waiting to tee off from the 17th tee during the third round of the Honda Classic at PGA National Resort & Spa on Saturday, February 25, 2023, in Palm Beach Gardens, FL.
First at FOS
August 28, 2026

Good Good CEO Says He Didn’t See Controversial Ad Before it Aired

Good Good says it has parted with those responsible for the ad.