• Loading stock data...
Friday, July 11, 2025
    More
    Quick Hits

    Under Armour Drops Out

    By
    Nov 18, 2020 | 09:03 pm
    UPDATED Nov 18, 2020 | 10:16 pm
    Cincinnati
    Sam Greene-USA TODAY NETWORK

    Under Armour will pay $9.75 million to exit its 10-year, $50 million deal with Cincinnati five years before it was set to expire.

    Earlier this year, the company made headlines as it tried to leave its 15-year, $280 million deal with UCLA and its 10-year, $85.6 million deal with Cal. 

    But, UCLA Is Standing Firm:

    • In August, the school sued Under Armour for $200 million in damages.
    • Now, UCLA is covering the company’s logo on jerseys with a “Stand Together” patch.

    From UA’s Perspective: “We’ve continued to make tough decisions across our business to ensure that our base is stable, and we have the agility to return to profitability in the near term,” Under Armour President and CEO Patrik Frisk said during the company’s third quarter earnings call.

    Under Armour beat third quarter expectations, but projects a full-year double-digit decrease in revenue. The company’s shares are down 25% year-to-date.

    UA Collegiate Apparel Deals Include: Auburn, Boston College, Maryland, Navy, Notre Dame, Texas Tech, Utah, and Wisconsin.

    Linkedin
    Whatsapp
    Copy Link
    Link Copied
    Link Copied

    What to Read

    Jul 9, 2025; Frisco, TX, USA; Head coaches Willie Fritz of Houston, Mike Gundy of Oklahoma State, Rich Rodriguez of West Virginia, Lance Leipold of Kansas, Sonny Dykes of TCU, Kyle Whittingham of Utah, Brent Brennan of Arizona and Deion Sanders of Colorado all sit on stage for a Coaches Roundtable during 2025 Big 12 Football Media Days at The Star.
    by

    Big 12 Commish: Conference Is ‘All In’ on International Expansion
    The conference had once planned a large initiative in Mexico.
    Paige Bueckers
    exclusive
    by

    Women’s March Madness Expansion Wouldn’t Yield More ESPN Money
    ESPN is not required to pay extra if women’s March Madness expands.
    Feb 7, 2025; Storrs, Connecticut, USA; UConn Huskies center Tarris Reed Jr. (5) reacts after his basket against the St. John's Red Storm in the first half at Harry A. Gampel Pavilion.
    by

    After Decade Apart, ESPN and Big East Rekindle Media Rights Relationship
    After a decade-plus apart, the network will stream hundreds of conference events.
    A helmt is seen during the Texas Tech football team's spring game, Saturday, April 19, 2025, at Jones AT&T Stadium.
    by

    CFB’s Revenue-Sharing Era Muddles Future of NIL, Adds PE Questions
    Athletic departments can pay college athletes a combined $20.5 million this year.

    Featured Today

    Rimouski, QC - JUNE 1: Final Game of the 2025 Memorial Cup between the Medicine Hats Tigers and the London Knights on June 1, 2025, at the Colisée Financière Sun Life in Rimouski, Qc.
    by

    CHL Is Facing a ‘Pandora’s Box’ of Questions Amid NCAA Talent Departure
    As players defect to college, the Canadian Hockey League won’t cede ground.
    Jun 28, 2025; Arlington, Texas, USA; Seattle Mariners catcher Cal Raleigh (29) bats during the game between the Texas Rangers and the Seattle Mariners at Globe Life Field.
    July 9, 2025

    The Torpedo Bat Business Is Still Going Strong: ‘Here to Stay’
    Demand for the oddly shaped bats has stayed strong across the sport.
    July 6, 2025

    American Celebs Want to Be Sports Owners. Soccer Is Where They Start
    As U.S. team prices climb, investors set their sights abroad.
    July 5, 2025

    Baseball’s Celebrity Row: Behind MLB’s First-Pitch Ritual
    Often planned, sometimes spontaneous, the ritual throw is baseball’s celebrity row.

    More in Quick Hits
    patrick_mahomes
    by

    Super Bowl TV Viewership Sinks 8%
    CBS Sports’ telecast of the Tampa Bay Buccaneers’ 31-9 victory over the Kansas City Chiefs averaged 91.629 million viewers, down 8%.
    person_playing_cricket
    December 23, 2020

    Prominent Tech Execs Line Up to Back Cricket Growth In the U.S.
    More than 20 investors have now bought into American Cricket Enterprise, parent company oMajor League Cricket.
    man_riding_stationary_bike
    December 28, 2020

    Connected Fitness Company Echelon Lands $65 Million Investment
    The funding came from Goldman Sachs and North Castle Partners, who now own controlling interests in the company.
    Sponsored

    Game On: Portfolio Players Stories, Brought to You by E*TRADE from Morgan Stanley
    Dealmaker Jeffrey Kaplan maps the evolution of sports as an asset class
    woman_holding_hockey_stick
    December 23, 2020

    NBC to Air NWHL Finals, Adds to Banner Year for Women’s Sports
    It will be the first time professional women’s hockey games are shown live on a major national cable network in the U.S.
    antetokounmpo_dribbling_basketball
    December 23, 2020

    ‘Giannis Effect’ Felt by Bucks Following Record-Breaking Extension
    Since he was drafted in 2013, the Bucks’ valuation has jumped from No. 30 in the league at $312 million to No. 19 at $1.58 billion.
    December 22, 2020

    Adam Silver Says NBA Expansion is ‘Manifest Destiny of the League’
    “It’s sort of the manifest destiny of the league that you expand at some point,” NBA Commissioner Adam Silver said Monday.
    December 22, 2020

    Adidas Partners With Jerry Lorenzo, Fear of God Brand
    Lorenzo will lead creative and business strategy for Adidas basketball globally, and launch a Fear of God athletics sub-brand.