• Loading stock data...
Wednesday, December 3, 2025

UCLA Move to Big Ten Might Save Sports from Being Cut

  • UCLA’s athletic department racked up $102.8 million in debt in the last three years.
  • The school was in danger of having to cut some of its athletic programs.
UCLA
Kirby Lee-USA TODAY Sports

UCLA’s decision to head for the Big Ten may have been out of necessity.

When the school announced it would depart the Pac-12, some fans didn’t understand the decision. As it turns out, the Bruins were on the brink of having fewer sports to cheer on.

UCLA’s athletic department racked up $102.8 million in debt over the last three fiscal years, potentially forcing it to cut Olympic sports programs altogether.

  • The school has 25 teams and more than 700 athletes. 
  • It’s unclear how many teams would have been affected or when.

“When your program is in significant debt, it’s difficult just to maintain, never mind to invest,” UCLA athletic director Martin Jarmond said. “This not only preserves the programs now — which was not a given — but also will allow us to invest in them.”

In the Big Ten, UCLA could close that deficit if it earns $100 million per year from the conference’s projected $1 billion media rights deal in 2024. The conference’s current deal, worth $440 million annually, expires in 2023.

Apple has reportedly restarted media talks with the Big Ten after UCLA and USC announced their plans. Fox Sports already has a deal for at least half the conference’s games, and CBS is reportedly eyeing a package that includes Saturday afternoon games.

Pac-Less-Than-12

Arizona, Arizona State, Colorado, and Utah are reportedly in discussions with the Big 12 about joining, with Oregon and Washington also potentially eyeing a Pac-12 departure. A Pac-12 and Big 12 merger hasn’t been ruled out, either.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

NFL-CFP Scheduling Clash Returns, and TNT Sports Takes Hit Again

Two Saturday NFL games in Week 16 will compete with the CFP.
Cowboys

Chiefs-Cowboys Thanksgiving Ratings Shatter NFL Regular-Season Record

The game broke the previous record by 15 million viewers.

Thanksgiving Trend Delivers: MSU-UNC Sets TV Ratings Record

Fox averaged 5.49 million viewers for Michigan State–North Carolina.

Featured Today

Big League Wiffle Ball

Celebrity-Backed Wiffle Ball Has Big-League Aspirations

Big League Wiffle Ball team owners include Kevin Costner and David Adelman.
November 24, 2025

How NBA Arena Experiences Went Ultra-Luxe

For the most connected guests, the game has become a secondary attraction.
Nov 23, 2025; Inglewood, California, USA; Los Angeles Rams quarterback Matthew Stafford (9) throws a pass against the Tampa Bay Buccaneers during the fourth quarter at SoFi Stadium.
November 24, 2025

Stafford, Rams Rise From the Pack to Super Bowl Contention

The NFL team now has the top odds to win Super Bowl LX.
Nov 16, 2025; Orlando, Florida, USA; NJ/NY Gotham FC celebrate after scoring during extra time against Orlando Pride at Inter&Co Stadium
November 22, 2025

The NWSL Is Growing at Breakneck Pace. Can It Keep Surging?

While the league surges, it also must survive two major challenges.
Tennessee Attorney General Jonathan Skrmetti addresses the media during a press conference discussing the U.S. Supreme Court's 6-3 decision which upheld Tennessee's ban on gender transition treatments for transgender minors at Tennessee State Capitol in Nashville, Tenn., Wednesday, June 18, 2025. House Majority Leader William Lamberth, R-Portland, left, and Senate Majority Leader Jack Johnson, R-Franklin join him on stage.

College Sports Enforcement Effort Stalls As Schools Hold Out 

Tennessee’s AG expressed “grave concern” about schools signing the agreement.
December 2, 2025

Is Nick Saban’s Involvement in Lane Kiffin’s LSU Hire a Conflict?

Saban defended Kiffin on TV while privately counseling him to leave Ole Miss.
Nov 30, 2025; East Rutherford, New Jersey, USA; New York Jets wide receiver Isaiah Williams (18) makes a catch against the Atlanta Falcons during the second half at MetLife Stadium.
December 2, 2025

Jets Throw $1M at College Women’s Flag Football League 

The league will debut in 2026 with 10 teams.
Sponsored

How HOKA is Reimagining the NIL Relationship

On Location is redefining the Olympic experience by creating lasting connections beyond the Games.
December 2, 2025

CFP Hopefuls Stick With Coaches on the Way Out—Except Ole Miss

Several coaches are pulling double-duty after being hired elsewhere.
December 1, 2025

ACC Matchup in Rio Will Mark First FBS Game in South America

NC State and Virginia will face off Aug. 29 in Rio de Janeiro.
Lane Kiffin
December 1, 2025

Lane Kiffin’s LSU Deal Includes Huge Buyout With No Offset

The new deal is for seven years and $91 million.
Oct 18, 2025; Tampa, Florida, USA; South Florida Bulls head coach Alex Golesh reacts to a replay during the second quarter against the Florida Atlantic Owls at Raymond James Stadium.
December 1, 2025

American Conference’s Big Season Leads to Power Four Coaching Raid

The league lost four coaches this weekend.