• Loading stock data...
Sunday, February 22, 2026

Amazon Wants Troy Aikman For Its NFL ‘Thursday Night Football’ Booth

  • Aikman could team with legendary play-by-play announcer Al Michaels.
  • Aikman could pursue ambitions beyond television, too.
Matthew Emmons-USA TODAY Sports

Amazon Prime Video is interested in hiring Troy Aikman as lead analyst for its NFL “Thursday Night Football” package in 2022, said sources.

If Amazon is able to land Aikman, the Pro Football Hall of Famer would likely team with play-by-play announcer Al Michaels to form a “‘TNF’ dream team,” said sources.

The duo would deliver instant gravitas for Amazon as the tech giant launches the NFL’s first-ever all-digital package. 

The 54-year-old Aikman is a three-time Super Bowl champion with the Dallas Cowboys. He’s revered by fans of America’s Team: the most rabidly loyal sports TV viewers in the country.

Aikman has teamed with Joe Buck on Fox Sports’ lead NFL team since 2002 and have called six Super Bowls together. Aikman is used to calling both “TNF” games and Fox’s featured NFC  matchup on Sunday afternoons.

A Fox spokesperson said the network does not comment on “the status of talent contracts.”

An Amazon spokesperson said the company would not “comment on rumors and speculation.”

But Eric Weinberger, the former executive vice president of NFL Network, believes an Aikman-Michaels TV booth could be the best in the business.  

“They would be phenomenal. It would be the gold standard of the National Football League,” Weinberger said.

How the NFL Fits Into Amazon’s Bigger Strategy

Amazon’s video content often leads its users to interact with other parts…
September 15, 2021

Teaming with a new on-air partner could “energize” both Aikman and Michaels, the way CBS Sports’ Jim Nantz was revitalized by teaming with Tony Romo, he added. 

The popularity of ESPN’s “Monday Night Football” ManningCast indicates viewers may want new voices and different configurations.

“There’s an opportunity to either mix up the voices like this. Or find new voices every once in a while. I think fans value that,” Weinberger said.

The 77-year-old Michaels has called NBC Sports’ “Sunday Night Football” for the past 16 years. NBC’s lead team of Michaels and Cris Collinsworth has helped make “SNF” the No. 1 show in primetime for a record 10 straight years. 

The New York Post reports it is “90%” likely Michaels is heading to Amazon. Best known for his “Do you believe in miracles?” call during the 1980 Winter Olympics in Lake Placid, the legendary announcer recently teased a move to Amazon on a Sports Illustrated podcast

If he does leave NBC, Michaels will go out in style, calling Super Bowl LVI from SoFi Stadium in Los Angeles on Feb. 13.

exclusive

Caesars Sportsbook Might Pursue ESPN’s Adam Schefter

Adam Schefter’s contract is up at ESPN next summer. Gambling giants like…
October 13, 2021

But Aikman to Amazon is not a done deal. The Post cited NBC’s Collinsworth and Drew Brees as possible candidates for the “TNF” gig.

It’s not clear whether Aikman would work exclusively for Amazon or continue to serve as Fox’s lead analyst.

With annual sales of $386 billion, and 200 million Amazon Prime customers, Amazon could pay whatever it takes to make the Cowboys legend the face of its NFL coverage. 

The married father of four may also be looking to cut down his travel schedule as he mulls the next phase in his life and career. 

Back in 2018, Aikman told The Doomsday Podcast he’s intrigued by the idea of running an NFL team.

“That’s always been an interest of mine,” he said. 

There’s also speculation Aikman wants to step down from his game-calling role and join “Fox NFL Sunday.” 

He could succeed either 73-year-old Terry Bradshaw or 78-year-old Jimmy Johnson on the pregame show. The California native could easily commute one day a week to Fox’s Los Angeles studio rather than flying all over the country to call games.

Sports TV networks typically want their lead analysts to remain exclusive, noted one veteran producer who declined to be named.

On the other hand, Amazon’s deep pockets could help defray any Fox salary lost by Aikman from returning to a one-game-a-week schedule in 2022.  

“Even if he’s exclusive to Fox, [CEO Eric] Shanks could agree to let him do it,” said the producer. “Personally, I believe Troy would love to run an NFL team.”

Amazon will be the first all-streaming company to land a package of NFL games. The tech giant will pay $1 billion a year for 11 years for exclusive rights to the “Thursday Night Football” package.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Feb 19, 2026; Milan, Italy; Team USA celebrates winning the gold medal in women’s ice hockey against Canada in overtime during the Milano Cortina 2026 Olympic Winter Games at Milano Santagiulia Ice Hockey Arena. Mandatory Credit: Geoff Burke-Imagn Images

Kenny Albert Shines During Olympic Instant Classics

NBC’s play-by-play man wisely went silent after two classic hockey calls.
Feb 19, 2026; Milan, Italy; Megan Keller (5) of the United States reacts after scoring the game winning goal against Canada in overtime of the women's ice hockey gold medal game during the Milano Cortina 2026 Olympic Winter Games at Milano Santagiulia Ice Hockey Arena.

US-Canada Hockey Rivalry Takes Center Stage at Olympics

An instant-classic final in women’s ice hockey could repeat on the men’s side.

Super Bowl LX Viewership Revised, Still Falls Short of Record

The updated figure still trails the viewership for last year’s Super Bowl.

Bears $5B Stadium Plan Ramps Up As Indiana Pushes Ahead

The NFL team draws closer to finalizing a long-awaited stadium deal.

Featured Today

[Subscription Customers Only] Jul 13, 2025; East Rutherford, New Jersey, USA; Chelsea FC midfielder Cole Palmer (10) celebrates winning the final of the 2025 FIFA Club World Cup at MetLife Stadium

Soccer’s ‘Crown Jewels’ Are Devouring Smaller Clubs

Mega conglomerates are feeding a big business machine. Fans are furious.
Feb 10, 2026; Cortina d'Ampezzo, Italy; Cory Thiesse and Korey Dropkin of the United States during the curling mixed doubles gold medal game during the Milano Cortina 2026 Olympic Winter Games at Cortina Curling Olympic Stadium
February 20, 2026

Curling Clubs Are Swept Up in Olympics Fever. Can It Last?

Every four years, organizations field an influx of curling-curious patrons.
Max Valverde by Ron Winsett
February 17, 2026

How Ski Mountaineering’s Hype Man Went From TikTok to NBC

Max Valverde’s gushing over the niche sport vaulted him to Olympic broadcaster.
Feb 11, 2026; Livigno, Italy; Jaelin Kauf of the United States during freestyle skiing women's moguls final during the Milano Cortina 2026 Olympic Winter Games at Livigno Aerials & Moguls Park
February 13, 2026

The Surprise Hit of the Winter Olympics: First-Person Drone Views

Tiny drone cameras have reshaped the Olympics viewing experience.
Feb 16, 2026; Tampa, FL, USA; New York Yankees outfielder Aaron Judge (99) watches batting practice during spring training at George M. Steinbrenner Field. Mandatory Credit: Jonathan Dyer-Imagn Images

Gotham Sports Rolls Out Price Reductions to Streaming Packages

The YES Network-MSG Networks joint venture retools its pricing.
Jan 29, 2022; St. Louis, MO, USA; Ronda Rousey celebrates after winning the women’s Royal Rumble match during the Royal Rumble at The Dome at America's Center.
February 19, 2026

Ronda Rousey Says UFC Was Not Interested in Fight With Gina Carano

Both fighters will undergo more medical testing than what’s required.
Founder and CEO of TMRW/Sports, Mike McCarley left, and LPGA Commissioner Craig Kessler answer questions after announcing the WTGL golf league at SoFi Center on January 6, 2026, in Palm Beach Gardens, Florida.
February 19, 2026

Media Rights Negotiations Ramping Up For WTGL

The league is planning to launch in November or December.
Sponsored

From MLS to AUSL: Jon Patricof on Building Sports Leagues

Jon Patricof on athlete equity, fan-first strategy, and how women’s sports can reshape the future of league building.
Jul 15, 2025; Boston, Massachusetts, USA; Indiana Fever guard Caitlin Clark (22) drives the ball against Connecticut Sun guard Leila Lacan (47) in the second quarter at TD Garden. Mandatory Credit:
February 19, 2026

ESPN to Fill ‘Sunday Night Baseball’ Void With ‘Women’s Sports Sundays’

The franchise will feature 12 games over a nine-week span.
Feb 17, 2026; Milan, Italy; Snoop Dogg looks on in the womens figure skating short program during the Milano Cortina 2026 Olympic Winter Games at Milano Ice Skating Arena.
February 18, 2026

Snoop Dogg Will Lead Olympic Hockey Alt-Cast During Men’s Quarterfinal

Team USA plays Sweden in the quarterfinals on Wednesday.
John Fanta is set to make his NBA play-by-play debut for NBC.
exclusive
February 18, 2026

John Fanta to Make ‘NBA on NBC Sports’ Play-by-Play Debut

Fanta will be on the call for Wolves-Blazers on Tuesday.
Adam Silver at All-Star
February 18, 2026

After Fixing All-Star Format, NBA and NBC Weighing Saturday Changes

NBC is eyeing a potential 1-on-1 or 2-on-2 tournament.