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Saturday, December 14, 2024

Triller, Snoop Dogg Partner in Boxing League

Snoop
Jake Roth-USA TODAY Sports

Triller is getting in the ring again with Snoop Dogg. 

Over Thanksgiving weekend, Snoop’s commentary for the Triller-hosted Mike Tyson-Roy Jones Jr. fight — and the Jake Paul-Nate Robinson undercard — went viral. Now, Triller and the rapper have partnered to launch The Fight Club, a new boxing league.

Talking Fight Club: The Fight Club will put on five to eight events per year, each closely mirroring the Tyson-Jones Jr. experience, which also featured musical performances from Wiz Khalifa, French Montana, and others.

  • Co-owner Snoop Dogg will be The Fight Club’s host and announcer. He’ll also help pick fighters and musical acts.
  • Proxima Media, Triller’s parent company, will be the production partner and promoter for every fight.

Boxing’s popularity in the U.S. has declined due to a recent lack of star power, but the Tyson-Jones Jr. bout was a global success, breaking digital presale fight records and drawing more than 1.6 million total pay-per-view buys — making it the seventh-best selling boxing PPV in history.

On Sunday night, fan experience platform Fanmio also announced an upcoming fight between Floyd Mayweather Jr. and internet personality Logan Paul.

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